How to 10X Your YouTube Channel in 30 Days

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[SPEAKER_00]: How they 10X their YouTube channel in 30 days.

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[SPEAKER_00]: Yo, what's up everybody, welcome back to another episode of more than meets the iPodcast where we unveil and reveal who is behind or what is behind a brand a person or a story that's going on.

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[SPEAKER_00]: We want to get more into the details and talk all things marketing and business.

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[SPEAKER_00]: So if that's what you're into, then you're in the right spot.

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[SPEAKER_00]: I would love it if you would subscribe and support this channel.

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[SPEAKER_00]: because we want to answer your questions, we also really enjoy experimenting on the marketing side of things and talking about AI and where things are and we can take the risk off out of your hands so we can try things first so you don't have to and then we'll roll it into how to do things which is actually what happened for this episode exactly is there is something

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[SPEAKER_00]: it stops them from really growing and acquiring new customers and I'm trying so hard to apply this to myself so that way I can lead by example rather than just preach out other people and that is risk.

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[SPEAKER_00]: So you've been waiting for this moment.

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[SPEAKER_00]: This is the season.

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[SPEAKER_00]: It is finally here.

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[SPEAKER_00]: No more searching for what to watch on Sundays.

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[SPEAKER_00]: No more boring meaningless family get together.

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[SPEAKER_00]: No more shopping online with your mother-in-law for a shed that weighs 150 pounds and you have to assemble it.

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[SPEAKER_00]: Football is here.

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[SPEAKER_00]: American football is here.

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[SPEAKER_00]: Taylor is here.

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[SPEAKER_00]: And I'm not talking about someone engaged to someone

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[SPEAKER_00]: I'm talking about someone else who produces podcast in Kansas City.

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[SPEAKER_00]: Me, Jared Taylor with JT Visuals.

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[SPEAKER_00]: If you have an audio-only podcast show or you're looking for a business solution with video podcasting in Kansas City, then JT Visuals is the way to go.

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[SPEAKER_00]: Visit JT Visuals.com and that's JTVSUALS.com without the eye because there's more that means the eye.

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[SPEAKER_00]: Risk is the hardest thing when it comes to business.

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[SPEAKER_00]: and it kind of reminds me of having kids, there's never really a great time to be like, okay, I'm good, let's have kids, but then it's like your life is later on down the road.

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[SPEAKER_00]: And so it's almost like in business, take that risk right before you're ready.

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[SPEAKER_00]: And then that's when you know that you can risk it, to get the best get.

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[SPEAKER_00]: So this is definitely a 10x business YouTube channel video.

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[SPEAKER_00]: Now we have seen this not once, not twice!

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[SPEAKER_00]: But freaking three times across YouTube channels that we manage.

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[SPEAKER_00]: And this is really awesome.

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[SPEAKER_00]: And the first time was a little more experimental trying to figure it out.

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[SPEAKER_00]: We're like, holy moly, what have we just happened to?

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[SPEAKER_00]: This is awesome.

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[SPEAKER_00]: And then the second time was like, let's get a check and let's make a deal with a business and we tried it and then we did it that was within 30 days.

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[SPEAKER_00]: And then the next one, it actually happens so fast.

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[SPEAKER_00]: I kind of got worried about the speed that it would incur these changes.

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[SPEAKER_00]: So there's a lot of thoughts that go under this.

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[SPEAKER_00]: I'm speaking kind of generically and this is what's going to come out.

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[SPEAKER_00]: throughout this podcast episode just as a way to foreshadow and we're focusing and talking all about video podcasting and YouTube channel more specifically YouTube channel stuff today.

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[SPEAKER_00]: So this is a story of how they 10x their YouTube channel in 30 days.

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[SPEAKER_00]: And here's how.

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[SPEAKER_00]: So to begin first, you must understand the market that you post on.

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[SPEAKER_00]: Any time you make a post or put something out there, you gotta understand how many users there are.

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[SPEAKER_00]: And sometimes that's the benefit of when you list your business on business listing directories is when it's more than just a listing.

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[SPEAKER_00]: and it's not someone just posting something, but they actually have traffic and eyeballs on that as well.

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[SPEAKER_00]: Sometimes I see that in like magazine features that are digital, some people it's like, oh, they don't have a large following, so getting their credibility is just kind of one of those flashy things.

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[SPEAKER_00]: So if you really market that,

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[SPEAKER_00]: when you have that flashy thing then you can get more out of it than they could have even provided.

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[SPEAKER_00]: But at the same time, there are some that's like, whoa, look at their followers.

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[SPEAKER_00]: They got some pretty decent followers and their local and their more ideal for who we want to attract for customers.

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[SPEAKER_00]: And then it's good to try to put in there too, into post or whatever you got to do.

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[SPEAKER_00]: But I always think of the opportunity cost as well.

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[SPEAKER_00]: One of the most alive platforms that is also very rewarding is YouTube, whether you like it or not, YouTube.

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[SPEAKER_00]: And the thing about YouTube is,

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[SPEAKER_00]: It's the only platform that accomplishes social media and TV at the same time.

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[SPEAKER_00]: And by that, what I mean is literally on your TV, everybody has the YouTube app.

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[SPEAKER_00]: Even my grandparents know how to use YouTube.

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[SPEAKER_00]: In fact, they're the ones

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[SPEAKER_00]: they just use YouTube all day, they've actually cut their savings and cables and stuff they use antenna for over the year and YouTube.

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[SPEAKER_00]: What does that tell you?

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[SPEAKER_00]: There's a ton of account users on YouTube and we looked this up right before and according to AI, it came up with anywhere between 2.5 billion to 2.7 billion users on YouTube platform.

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[SPEAKER_00]: That's a large pool and for daily active users, so this would be like eliminating anybody that's bots or old accounts or anything like that.

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[SPEAKER_00]: So daily active users is 122 million that are on YouTube per day and I am one of them.

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[SPEAKER_00]: so go into YouTube feels different.

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[SPEAKER_00]: It feels like for me I'm going to go learn something to discover something new or I'm going to use it to supplement the TV watching so it's a little bit more rewarding than just entertainment.

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[SPEAKER_00]: And then in YouTube,

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[SPEAKER_00]: It's very powerful if you use it as a business so that people can spend more time on brand with your content, especially when your content is helpful to them in their life and then you're adding more value.

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[SPEAKER_00]: And then as they see you come up, they keep watching and then they decide to book.

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[SPEAKER_00]: And that's how it relates to your business and using this as a marketing strategy.

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[SPEAKER_00]: So YouTube channel, I've been saying it for a long time.

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[SPEAKER_00]: There's a large marketplace and it's worth it to be on there, even just for the search results you could potentially get.

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[SPEAKER_00]: It's a discoverability site.

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[SPEAKER_00]: People are on it and people are looking for stuff.

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[SPEAKER_00]: There's other platforms I remember.

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[SPEAKER_00]: I like Vimeo and I think they're

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[SPEAKER_00]: really good but they aren't really like the search and discoverability kind of place or platform.

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[SPEAKER_00]: What they are, they're more of like have a better embed system on your website so you can lock in and customize the HTML settings and lock it down or like if you want to sell courses or things like that they're pretty good for that and so the use case is very different.

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[SPEAKER_00]: If you speak enough courses too, this is a good way to think about it.

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[SPEAKER_00]: On courses, you can customize your own and build it into your own website and use a tool called Go High Level and really make your own courses.

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[SPEAKER_00]: But then now you've made a product, it's hard to sell it, and you got to take the risk to make ads and to market it and tell people about it, so that people purchase it.

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[SPEAKER_00]: But then they go to it and they see that, hey, this isn't really a a well-known thing.

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[SPEAKER_00]: So you have to build and earn the trust before people decide to buy.

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[SPEAKER_00]: So it's especially

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[SPEAKER_00]: is especially on e-commerce brands.

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[SPEAKER_00]: People get it when it's like a Shopify or an Etsy because they kind of have that built-in trust already or Amazon or eBay.

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[SPEAKER_00]: There's a built-in trust but you want to consider when it's e-commerce that it fits your own site and now you have to build that trust and you got to build that brand.

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[SPEAKER_00]: And it cannot look like someone's going to steal your info.

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[SPEAKER_00]: It cannot be just thrown together on wicks.com or Squarespace.

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[SPEAKER_00]: You really need for it to be streamlined.

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[SPEAKER_00]: So that comes back to it being the same thing with YouTube.

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[SPEAKER_00]: So it's better on courses while you get more control.

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[SPEAKER_00]: You also have to put in more for marketing when you own your own channel.

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[SPEAKER_00]: But then if you were to put it on something called Skillshare.com or maybe even school with a k.com, and you build your courses there and build your community, that's going to change it because there's people active on those sites.

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[SPEAKER_00]: It's not just a site to build a course.

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[SPEAKER_00]: It's a site where people can discover your courses as well.

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[SPEAKER_00]: That's the exact same thing for YouTube.

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[SPEAKER_00]: YouTube people are discovering things and so it's great to be there and then you need to set it up and have long-form really good videos.

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[SPEAKER_00]: There's a certain amount of videos you need.

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[SPEAKER_00]: You need to show establishment you need to have videos that are less than three months old.

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[SPEAKER_00]: If you have a YouTube channel but you have videos on their less than three months old people might

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[SPEAKER_00]: That's when it starts to get a little unwavery with the trust of discoverability and using your stuff or to learn more.

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[SPEAKER_00]: And it kind of depends on what business you are as well because, you know, if you're finding and gathering customers another way, but I'm just saying, if you are on YouTube and you're looking for that customer acquisition, through it, then you need to do it their right way.

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[SPEAKER_00]: And so it needs to have the good profile, the album art, and what it's all about, it needs to look pretty organized, consistent, and then give reasons, and speak the language of your ideal customer.

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[SPEAKER_00]: It's better to do that than to just shoot in the dark, and just come up with someone.

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[SPEAKER_00]: So for me, if I'm to differentiate like should I do a separate brand account or whatever, and to me, it comes to who I'm talking to because is the language the same.

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[SPEAKER_00]: So if I'm looking for a bunch of business owners, I'm not going to speak a language of tech.

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[SPEAKER_00]: That much, but if I'm looking for videographers or photographers I'm gonna talk about lenses all day and talk about gear because that's what is awesome So you really want to be able to speak that language and This is exactly what we started doing on YouTube So not only did we get it set up organically meaning it's the original free version of YouTube and things like that

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[SPEAKER_00]: And we did it as best as we can.

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[SPEAKER_00]: We got it going, built some consistency.

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[SPEAKER_00]: There's a history of videos.

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[SPEAKER_00]: And then boom, they're primed and ready.

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[SPEAKER_00]: People are organically watching this, but now it's time to boost it.

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[SPEAKER_00]: And that's why we came up with a new feature that we've been experimenting with that, I believe is ready to go.

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[SPEAKER_00]: So as soon as you see it on our website, it's ready to go.

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[SPEAKER_00]: It's called the Boost Program.

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[SPEAKER_00]: And,

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[SPEAKER_00]: what we do is we boost YouTube channels and we guarantee how many subscribers you will get through that boost and then there's a certain cost for that.

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[SPEAKER_00]: So how we have that set up is where it's not about put x amount of money in and you get x amount of out.

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[SPEAKER_00]: In order for us to guarantee it, we're going to guarantee your subscriber count.

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[SPEAKER_00]: And I like that because something has surprised me and I'm going to reveal that at the end of the video.

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[SPEAKER_00]: As you know, we have another podcast with J.T.

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[SPEAKER_00]: visuals in partnership with Action Coach of Kane City with Joseph Caro and that is

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[SPEAKER_00]: called the Entrepreneur Experience podcast.

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[SPEAKER_00]: And on this podcast, it's been our flagship for really JT visuals.

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[SPEAKER_00]: And it was the reason why we got a studio in the first place.

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[SPEAKER_00]: It was the reason why we started offering podcasts because we were doing it ourselves and seeing good results from it and then seeing more opportunity for it too.

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[SPEAKER_00]: And I really wanted to chase those opportunities that were coming up.

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[SPEAKER_00]: And so because of that, it's become our flagship podcast, and while there was experience before personally from me, this was the first one that was focused solely on business.

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[SPEAKER_00]: And then I started realizing, holy moly, wow, this is incredible.

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[SPEAKER_00]: Every business should be doing this if they're not, because

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[SPEAKER_00]: It becomes not just a platform to release people, but there's a lot of things you're supposed to be doing to market your business and branded that a podcast becomes the simplest, best, easiest, lowest time consuming thing you can do to get your face out there, to get your message out there, and to bring in more clients because of that.

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[SPEAKER_00]: So if you need more social media posts, do a podcast.

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[SPEAKER_00]: If you want to reach more people and make more sales, well, people got to know about it.

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[SPEAKER_00]: If you want to make more ads, do a podcast, ads on the podcast work really well.

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[SPEAKER_00]: If you want to grow YouTube channel, start a podcast.

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[SPEAKER_00]: Of course, when I say podcast, I'm talking about video podcasts.

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[SPEAKER_00]: And then we have a separate YouTube video that we've made that talks about a little more in depth of the difference of a YouTube channel and a podcast.

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[SPEAKER_00]: So make sure and go watch that video.

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[SPEAKER_00]: But if you're still deciding, then give us a call.

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[SPEAKER_00]: We would love to be able to help you through that.

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[SPEAKER_00]: So video podcast has really become the key to being able to set this up right.

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[SPEAKER_00]: So now that the foundation and the groundwork has set up, doing the boost program has started to equal

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[SPEAKER_00]: about a dollar per subscriber.

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[SPEAKER_00]: And that's pretty awesome.

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[SPEAKER_00]: So just to throw out the value of subscribers is if you use YouTube promotions on your YouTube channel and you go there and then enable a Google Ads account to it.

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[SPEAKER_00]: Then you get a nationwide version of subscribers and you can refine that to age and to country and to gender.

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[SPEAKER_00]: And then that's it.

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[SPEAKER_00]: That's the only setting you get, but that will work really well.

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[SPEAKER_00]: And it will come out, I can't completely say this as a guarantee.

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[SPEAKER_00]: So do your own research the only way we can guarantee on our program is because we're doing the service to get it done to where if it doesn't get done, then we put it into our own hands to financially provide for that add and tell it accomplishes that result.

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[SPEAKER_00]: So that's we take the risk from you, basically.

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[SPEAKER_00]: So if you do this yourself, then you really need to do a lot of research and make sure that you're good to go, but it is simple and it's easy.

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[SPEAKER_00]: If you have something to sell, that can be across the nation.

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[SPEAKER_00]: This could be a really good way to do it.

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[SPEAKER_00]: And when you gain subscribers, you keep them.

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[SPEAKER_00]: So instead of doing ads where it just goes into the void,

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[SPEAKER_00]: and then if they don't purchase, then they're just on your mysterious list of retargeting audiences and stuff, they're going to stay there and you're not going to actually have that info or anything.

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[SPEAKER_00]: So if you do it for subscribers and it's nice because now you have those subscribers.

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[SPEAKER_00]: So if you pay $500 for a video ad and it gets no

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[SPEAKER_00]: zero to one sale.

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[SPEAKER_00]: Then what about the rest of them and what happened?

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[SPEAKER_00]: So that sale better be worth more than $500 at that point if it works.

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[SPEAKER_00]: Usually talking with other marketing companies a thousand dollars per month is about where you need to go or a hundred dollars a day to really start seeing some good results.

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[SPEAKER_00]: So if you don't see results probably not of money but at the same time

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[SPEAKER_00]: catch like a safety net basically of those ads that you put out and at least that I've discovered and of those two ways it is one, get some lower quality leads that you can decide to filter out later because the results do come through but then at the same time

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[SPEAKER_00]: maybe build a little bit of friction on your landing page or whatever and you offer something for free.

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[SPEAKER_00]: You run paid ads to offer something for free that brings so much value and then runs them through a system that upsels or tries to get them to book for your higher ticket items.

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[SPEAKER_00]: That is the better way to run ads short-term but if no one converts during that then that's it, you know.

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[SPEAKER_00]: So that's strictly just for getting some sales.

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[SPEAKER_00]: If you don't, and you have a YouTube channel, I don't think this should be either, or I think this should be both and.

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[SPEAKER_00]: Uh, at the same time though, what we saw on YouTube was someone went from, they had 50 subscribers.

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[SPEAKER_00]: This is how they 10Xed.

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[SPEAKER_00]: So they were, they were just starting, but when you're just starting, it, it takes a minute to get to your first 100 and that is like three, six months, eight months and it's like you're making great content, but you, you know, it's high quality and if you're not doing the right volume, like it's twice a month instead of four times a month.

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[SPEAKER_00]: then it's even harder.

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[SPEAKER_00]: And when you do that, it's going to take longer for that channel to grow.

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[SPEAKER_00]: But the cool thing with YouTube channels is it starts to go exponential and just that moment right before you want to give up, boom, something can happen.

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[SPEAKER_00]: So I understand this as a pain now.

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[SPEAKER_00]: and I wanted to be able to fix this and so we played around with some ads and been watching a lot of other YouTube videos and figuring out the best method.

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[SPEAKER_00]: I watched other people do these things as experiments and then I wanted to try for myself.

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[SPEAKER_00]: So I tried for myself on the Entrepreneur Experience podcast and we were like, holy moly, wow, we did it.

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[SPEAKER_00]: We got to over 500 in like two months, I think, but it was like two to three months.

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[SPEAKER_00]: and we got over our first 500 hump, and that took us about two years of making content.

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[SPEAKER_00]: So it was definitely primed and ready, and the kind of people we were getting on that show.

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[SPEAKER_00]: And when I say subscribers, I'm just talking about YouTube.

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[SPEAKER_00]: because there's all other channels that we're growing, but on the YouTube side, it took about two to three months before, and it was actually like one to two years.

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[SPEAKER_00]: We got a lot of good social media posts, but the longer form was ingaining all the traction as much.

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[SPEAKER_00]: So, we decided to play around with the Google ads and we put, I don't hold a lot, but it basically came out to be close to a dollar per subscriber.

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[SPEAKER_00]: I don't want you to go in expecting that, because I'm not here to say that it will happen that way.

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[SPEAKER_00]: But if you want the guarantee, then let us run it.

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[SPEAKER_00]: And if you do that, then your channel starts to grow and it looks more like approachability.

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[SPEAKER_00]: So there's certain milestones on YouTube channels in the theory of it all.

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[SPEAKER_00]: And that is like when you show up to an event and you're supposed to meet people and it's supposed to be really cool.

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[SPEAKER_00]: But then there's no one in the parking lot.

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[SPEAKER_00]: It kind of feels weird.

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[SPEAKER_00]: And usually it's a vanity number, but on YouTube it does work a lot more because they have that subscriber button and everything.

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[SPEAKER_00]: And so in plus YouTube is the channel that can monetize and become another stream of income really well.

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[SPEAKER_00]: But the exponential growth starts to happen.

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[SPEAKER_00]: At around 500, it's definitely your first hundred is a milestone.

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[SPEAKER_00]: And then 500, and then a thousand, and then

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[SPEAKER_00]: 5,000, and then 10,000, and then it's just all up from there, and it's exponential.

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[SPEAKER_00]: So to boost it at the small stage, confastract things, really 10x, your whole YouTube channel.

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[SPEAKER_00]: So we went from 50 to 500 and about 2 to 3 months, so I was like, okay, let's try this on another one.

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[SPEAKER_00]: We've been going for six months, and they're making great content.

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[SPEAKER_00]: We're making the content for them.

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[SPEAKER_00]: But I would like to see a little more of a push into their YouTube channel, and so we try to ads.

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[SPEAKER_00]: And this is, instead of running ads to just talk about your business, this is boosting a video to gain subscribers, and then in every video, there's an ask in the description with a link to go in book.

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[SPEAKER_00]: of renovation company, YouTube, and I was getting kind of nervous at first, but then we switched up the creative.

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[SPEAKER_00]: We switched the video because the cost was looking like it was higher than a dollar per customer.

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[SPEAKER_00]: And we made the guarantee with them.

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[SPEAKER_00]: So if it costs more than $500,

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[SPEAKER_00]: to get 500 subscribers for us, then we were gonna cover it until they get to 500.

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[SPEAKER_00]: And so I was kind of getting nervous just for a moment and like, well, maybe we should switch the video.

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[SPEAKER_00]: So we released another video and I really love this video.

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[SPEAKER_00]: I was like, this video has to take off because it's so good and it drew me in.

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[SPEAKER_00]: And I filmed it and then we edited,

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[SPEAKER_00]: Here in the studio and I've seen this video, I put that on the ads and swapped it from the other one and it was true that it was the creative was the biggest variable there on those ads performing and it came out net positive and they're over 500 now and it's really cool and they did that within 30 days.

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[SPEAKER_00]: And that's really cool.

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[SPEAKER_00]: So I was like, can I do this for another client?

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[SPEAKER_00]: So I tried it for another one was like, hey, we can boost your channel.

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[SPEAKER_00]: That's a podcast.

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[SPEAKER_00]: And it's a meds bot company.

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[SPEAKER_00]: And then they ended up gaining so much.

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[SPEAKER_00]: just with the first initial amount that I was just testing, because I like putting in load dollars until the creative is proven, and then when the creative is proven, then we put in more dollars to it.

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[SPEAKER_00]: So it's a good way to test before running the ads.

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[SPEAKER_00]: And so,

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[SPEAKER_00]: in exchange for us managing the ads and doing all this testing and everything so they can save their time doing what they do best and not even worry about it.

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[SPEAKER_00]: They don't even have to know about all this and then I get them to almost a 500 and I was like holy moly this went really fast so they're creative.

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[SPEAKER_00]: It was really good people were really liking it but here's the thing.

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[SPEAKER_00]: I quickly changed the methods of all of these because what's going to bring in more customers than just subscribers and so I'm really analyzing, can these businesses gain customers through nationwide videos online?

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[SPEAKER_00]: Do they have something to sell that can be shipped?

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[SPEAKER_00]: do they have some sort of remote consultation they can do?

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[SPEAKER_00]: Or do they have connections and referrals that they can pass on to people in their areas?

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[SPEAKER_00]: These are all the things to make sure it's set up before running nationwide.

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[SPEAKER_00]: But that was the problem with YouTube promotions on the YouTube side of things.

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[SPEAKER_00]: And so we had to take it another step.

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[SPEAKER_00]: and instead of doing it just from YouTube, we figured out how to make it so we can target YouTube promotions and target local areas.

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[SPEAKER_00]: So now that every person that's subscribing is a local user, or at least someone that's deemed to be in the area roughly, that became even more valuable that this medspa

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[SPEAKER_00]: got a couple of bookings.

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[SPEAKER_00]: I just got a text today.

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[SPEAKER_00]: The day that we're filming this, that they had a couple of bookings because of this.

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[SPEAKER_00]: And this was such a load.

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[SPEAKER_00]: They was like 200 that I dripped in, 200 dollars.

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[SPEAKER_00]: And then they got a couple of bookings.

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[SPEAKER_00]: And the call to action was to subscribe to their podcast.

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[SPEAKER_00]: And they legit the only reason we can track this is because when they came in, they actually said that they found them out through the podcast.

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[SPEAKER_00]: So I'm like, yes, this is awesome.

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[SPEAKER_00]: It really worked.

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[SPEAKER_00]: So that's a quick way.

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[SPEAKER_00]: If you're around 50 to 100 subscribers on YouTube and you're looking to do a lot more, now's the time that you could 10x and 30 days.

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[SPEAKER_00]: You were primed and ready if you have more than 10 videos on your channel.

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[SPEAKER_00]: you can go real fast.

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[SPEAKER_00]: And if not, then I would love to be able to have a call to see if this is the right move for you.

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[SPEAKER_00]: And that's what really surprised me that if you go local to promote your YouTube channel and those subscribers are local subscribers, they are worth way more than the nationwide ones that you, like, especially those that are overseas, like what good is that?

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[SPEAKER_00]: If you have subscribers overseas, it's cool as a number on YouTube.

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[SPEAKER_00]: those add commissions but it's such low dollar compared to if you had had more sales for your business and someone actually booked to use your services because they're in the area.

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[SPEAKER_00]: And so that is what really surprised me that subscribers have so much more value when they're local and that is the key and I think that's exactly what makes us different if we run it for you not only do we save you time but we do that method.

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[SPEAKER_00]: to be able to help you and to help grow your channel, grow your podcast and bring in more sales.

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[SPEAKER_00]: It can all happen at the same time, which I'm so excited for and we're we're really stepping into this a lot more and we'll keep you updated.

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[SPEAKER_00]: Please leave any comments if you have any questions or leave that voicemail.

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[SPEAKER_00]: We have a voicemail featured link in the description.

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[SPEAKER_00]: It's

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[SPEAKER_00]: option that attaches to this podcast more than you see.

27:17.038 --> 27:25.146
[SPEAKER_00]: I also you can discover more shows that we have if there are more that are of interest for you or if you want to track down a couple of the ones that we've mentioned.

27:25.526 --> 27:33.293
[SPEAKER_00]: And so I just want to encourage you that it could seem really dark right now and seem really hard, but there is more coming.

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[SPEAKER_00]: And if you just keep on keeping on, I know that's usually my sign off, but if you just keep on keeping on,

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[SPEAKER_00]: That explosive growth tends to happen when your graph is low.

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[SPEAKER_00]: So when that line graph dips and you just want to give up,

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[SPEAKER_00]: If you keep going boom, that's where that growth could have been.

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[SPEAKER_00]: But you decided to stop, you decided to pull away, you didn't look for another method, you didn't alter things.

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[SPEAKER_00]: There's a time to push, and there's a time to pivot, and it's good to know the difference of when you should push through and when you should pivot.

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[SPEAKER_00]: That's the number one hard thing for businesses, I think.

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[SPEAKER_00]: It is actually that decision.

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[SPEAKER_00]: Is this something I should push or something I should pivot?

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[SPEAKER_00]: And I like to say that if it's out of fear, it's probably not the right thing then, and so definitely needs to be something that's going to help your business and bring value to other customers and to other people as well.

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[SPEAKER_00]: So thank you for listening to this episode of more than meets the iPodcast with that I'm Jared Taylor, and I want you to make sure to keep on keeping on.