AI vs. Human Coaches: Why ChatGPT is Making You a Yes Man

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[SPEAKER_05]: I will tell you what you want to hear and a great coach will tell you what you need to hear.

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[SPEAKER_05]: So 15 minutes with you literally was more valuable than days with AI.

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[SPEAKER_05]: It's not good to be efficient if it's not first effective.

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[SPEAKER_05]: We're just going to get to a bad result faster.

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[SPEAKER_07]: You know, that's funny.

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[SPEAKER_05]: Yo, what's up everybody, welcome back to another episode of the entrepreneur experience podcast where we talk about everything entrepreneurship from startup to exiting.

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[SPEAKER_05]: And actually multiple investing, whatever it is, whatever level you're at, this is the conversation it starts here.

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[SPEAKER_06]: Yep.

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[SPEAKER_06]: And not only do we have these conversations, but we try to do it in a way where it breaks it down in the simplest level for you.

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[SPEAKER_06]: You're so busy doing things and you're most likely watching these podcasts through YouTube, we're listening to it because you want inspiration or you want your mind to just shift in the right direction when it comes to business.

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[SPEAKER_06]: And that's what this is here for on the simplest level.

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[SPEAKER_06]: Yeah.

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[SPEAKER_06]: with joking, with relatability and even with some amazing guests every once in a while.

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[SPEAKER_06]: So the entrepreneur experienced podcast is really for you, the entrepreneur no matter what stage of business you're in.

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[SPEAKER_06]: Hey, sorry to interrupt, but Joe, you got something on your chest.

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[SPEAKER_06]: When I failed my first eight business, I chalked it up to a couple of things.

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[SPEAKER_06]: Number one, I was very proud and I didn't learn how to build a business.

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[SPEAKER_06]: But the second thing I realized is I didn't go to school for this.

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[SPEAKER_05]: And it's fun to try to figure things out and explore.

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[SPEAKER_05]: But then there comes a point where you're like, wait, hold on.

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[SPEAKER_05]: What are all the other successful business owners doing?

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[SPEAKER_06]: We've provided something for you if you feel the same exact way.

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[SPEAKER_06]: We've provided school SKWOL entrepreneur experience where you can actually have a free content and a community of people that are also in there that are entrepreneurs that love to give feedback and ask for feedback.

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[SPEAKER_06]: If you don't feel like you have the resources enough to help you become successful, join our school.

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[SPEAKER_06]: It starts for free.

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[SPEAKER_05]: So what are you waiting for?

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[SPEAKER_05]: Go to JTViguals.com slash school that's JTViguals without the eye and that's school with a king.

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[SPEAKER_05]: Now back to the show.

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[SPEAKER_05]: Today we are focusing on helping to be your guide with the online world.

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[SPEAKER_05]: There's a lot of business advice.

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[SPEAKER_05]: There's a lot of business

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[SPEAKER_05]: videos that are surfacing on TikTok.

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[SPEAKER_05]: There's a lot of things surfacing on YouTube and we want to be here to show you our live reactions.

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[SPEAKER_05]: Yeah, so these are our fresh thoughts about it and we want to help be that guide to be like a

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[SPEAKER_05]: Yeah, they're right in this area, but maybe not this area or this is absolutely true It was life-changing for my business and I recommend everybody do this tomorrow So we'll figure that out.

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[SPEAKER_05]: We got a few videos and then we'll go find out.

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[SPEAKER_06]: I haven't watched these videos yet So knowing Jared there might be some funny.

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[SPEAKER_06]: I don't know

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[SPEAKER_06]: there's one that he likes to print me every once in a while.

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[SPEAKER_06]: But if I could preface videos and education online, when I started my launch funeral journey and I think 2008 and 2010, you too was kind of like you got stuff from you too, but the amount of content

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[SPEAKER_06]: today, far surpasses what was available in 2009-1011.

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[SPEAKER_06]: And so it's like you had to go out there and search it and find somebody now you can just YouTube it.

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[SPEAKER_06]: And so I think it's had like the reverse effect in some cases where people could be over-educated to what it paralyzes anybody to make a move because there are more ways to scan a cat than just once, or one way.

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[SPEAKER_06]: So, I'm actually pretty interested in watching these videos and giving you my take on it.

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[SPEAKER_05]: And another thing not just the YouTube world, but the AI world too, and that actually segues into the first video that I want to show you, Joe.

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[SPEAKER_05]: Okay.

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[SPEAKER_05]: This one I watched today, and I was like, we have to, I have to show Joe this video.

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[SPEAKER_05]: Let's do it.

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[SPEAKER_05]: So, this is Dan Martell.

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[SPEAKER_06]: Oh, Dan Martell, I like that guy.

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[SPEAKER_00]: Do you think people could use AI instead of coaches in the future?

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[SPEAKER_04]: AI will tell you what you want to hear and a great coach will tell you what you need to hear.

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[SPEAKER_04]: A great coach keeps you away from your bad ideas.

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[SPEAKER_04]: A great coach keeps you accountable.

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[SPEAKER_04]: They can be direct and they can also be graceful.

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[SPEAKER_04]: Most AI's in glorified Yesmen.

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[SPEAKER_04]: Yeah.

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[SPEAKER_04]: Come try and make a decision between this or this.

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[SPEAKER_04]: Like, well, those are both great options.

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[SPEAKER_04]: What about the third option or the 17th you didn't even know about?

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[SPEAKER_04]: Coaching will always be human to human.

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[SPEAKER_04]: That's the whole point.

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[SPEAKER_06]: I don't think there was a better way to explain it.

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[SPEAKER_06]: I've actually seen that video.

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[SPEAKER_06]: Oh, you've seen that one.

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[SPEAKER_06]: I didn't know you're going to bring it up, but it was at least a few months ago.

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[SPEAKER_06]: I think he's absolutely right.

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[SPEAKER_06]: Yeah.

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[SPEAKER_06]: You've used how many different AI platforms were I would do?

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[SPEAKER_05]: I didn't have to feel like I don't understand anything.

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[SPEAKER_05]: And I'm actually in the middle of switching right now.

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[SPEAKER_05]: from because what he described where it always affirmed you.

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[SPEAKER_05]: So chat, GPT was what I was using.

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[SPEAKER_05]: And I trained it well.

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[SPEAKER_05]: I trained it in really cool areas, like putting in frameworks and playbooks and PDFs, and then telling it to be mean to me, or not necessarily mean wasn't the work, but like be critical and don't always affirm and please.

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[SPEAKER_05]: But it's still like,

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[SPEAKER_05]: They can produce good results, but I have to doctor it so much.

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[SPEAKER_05]: And Dan Martell himself was the guy that's like, dude, you gotta try manus, man and a lot of people are raving about Claude.

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[SPEAKER_05]: Oh, I've heard about Claude.

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[SPEAKER_05]: Yeah, Claude's really good.

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[SPEAKER_05]: So that sounds like the French AI could do.

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[SPEAKER_05]: It's good.

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[SPEAKER_05]: Yeah, I mean, maybe it is.

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[SPEAKER_05]: I mean, but what I know is like America's winning with AI.

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[SPEAKER_05]: I know, like, we're killing it with AI.

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[SPEAKER_06]: So that's, well, he brings up a point.

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[SPEAKER_06]: AI, or at least chat GPT, right?

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[SPEAKER_06]: Yeah, he's alluding to chat.

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[SPEAKER_06]: GPT, maybe some of the earlier AI research.

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[SPEAKER_06]: Yeah, but for search at their meant to affirm you.

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[SPEAKER_06]: And if you are absolutely wrong, it'll change, it'll shift its information or the way it articulates the answer to make you feel good about what you're doing.

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[SPEAKER_06]: And I've noticed that, and even when you say, hey, be brutally honest with me, don't tell me what I need to know or want to hear, tell me what I need to hear.

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[SPEAKER_06]: It'll still kind of say the same thing jumbled up in a way where it's offensive.

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[SPEAKER_06]: The truth of the matter is, is a coach is therefore a personal connection.

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[SPEAKER_06]: Yeah.

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[SPEAKER_06]: And in that personal connection, we are kind of a direct, right?

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[SPEAKER_06]: I'll even an example.

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[SPEAKER_06]: Today, I had an amazing coaching session with a client, and they are in home industry, they do solar, and these health storms just devastated a bunch of solar panels.

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[SPEAKER_06]: So they have all this work kind of hard to go and do and solar anymore, you know?

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[SPEAKER_06]: They're killing it, still sweet.

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[SPEAKER_06]: And all this, they have all this damage, and they have all this work, not enough people.

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[SPEAKER_06]: Well, they were asking AI, what do I do here here at AI is like, well, hire this, go to a temp agency, do this, do that.

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[SPEAKER_06]: And as we were talking, I discovered through just asking them questions that they have a small team in a different city here in Missouri, okay?

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[SPEAKER_06]: That doesn't have enough work because it's a sales guy quit.

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[SPEAKER_06]: I'm like, what if we just asked them to come for every week, put them in a hotel, they go back to their house over the weekends the next three weeks,

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[SPEAKER_06]: Oh, shoot.

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[SPEAKER_06]: I don't even think about that.

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[SPEAKER_06]: And they love to travel here.

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[SPEAKER_06]: Right, 17th, 18th option.

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[SPEAKER_06]: So I think what he's saying is right, AI will give you enough, but it won't challenge you.

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[SPEAKER_06]: the way a coach.

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[SPEAKER_06]: And it's super efficient.

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[SPEAKER_05]: But I've been wrestling with this saying a lot is it's not good to be efficient if it's not first effective.

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[SPEAKER_05]: So on AI it's a good example when especially when it pleases you all the time.

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[SPEAKER_05]: It's a good example of

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[SPEAKER_05]: we're just going to get to a bad result faster you know that's funny yeah and then you move on to another thing and and then you're just moving moving moving but I can relate to this 1,000% I don't know why I broke the threshold yeah 100% is 100% is 100% is 100% right yeah if you're 100 one why not 102

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[SPEAKER_05]: True.

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[SPEAKER_05]: I don't know.

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[SPEAKER_05]: Okay.

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[SPEAKER_05]: Anyways, but theologically there's nothing more than one hundred percent unless it's like growth on an investment.

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[SPEAKER_05]: I guess true.

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[SPEAKER_06]: All right, so before we get what we're going to talk about.

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[SPEAKER_05]: Yeah.

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[SPEAKER_05]: Well, I had this exact experience and I was talking to Ted GPT.

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[SPEAKER_05]: I love on Ted GPT.

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[SPEAKER_05]: I like it because you can do the voice feature and I was doing it on the way home driving.

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[SPEAKER_05]: I was doing calculations with it about pricing.

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[SPEAKER_05]: I want to include this this this this this this this this.

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[SPEAKER_05]: Um, and I want to make sure everything is covered that way, I can scale like crazy for for every client that I have, yeah, and it had good intentions, right, but it started like snowballing the price into something real crazy, which isn't unattainable and maybe I can be there someday maybe I could have been there then.

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[SPEAKER_05]: But with where I was, I needed to get real and I wanted to make sure I could serve people real well and still be profitable and find out where that number lies and then our scalability is by doing more episodes or more peripheral things like school.com and like scaling with courses and stuff.

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[SPEAKER_05]: So,

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[SPEAKER_05]: I did this conversation with Chad GBT and found some things, but then I ran it by you with a is a cup, what is it called, the blaze blitz or a, it was like a 15 minute call, a pit stop, a pit stop.

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[SPEAKER_05]: Yeah, I did a 15 minute pit stop over this thing that I've been wrestling with for days.

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[SPEAKER_05]: and we came to a really good realization that I was definitely like price and things differently and there's there's some things that I wasn't considering I was making it linear.

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[SPEAKER_05]: We actually like maybe that's I think what it was like those are fixed expenses, those are things that yeah, shouldn't necessarily be included in this part and yeah we just did that on the whiteboard too yeah we did on the whiteboard it's like 15 minutes and then no joke

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[SPEAKER_05]: I called someone and followed up with them about because they were considering joining us.

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[SPEAKER_05]: And that person ended up saying, yes, like a week later.

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[SPEAKER_05]: Sweet from that conversation.

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[SPEAKER_05]: That's so instant like new client growth.

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[SPEAKER_05]: And then this is a real situation.

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[SPEAKER_05]: So 15 minutes with you literally was more valuable than days with AI.

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[SPEAKER_05]: And I like to think that I'm really smart with AI.

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[SPEAKER_06]: Yeah.

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[SPEAKER_06]: Well, so don't get me wrong.

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[SPEAKER_06]: I don't think anybody is anyways, but AI is an amazing tool.

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[SPEAKER_06]: Yeah.

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[SPEAKER_06]: I think you need to know when you need to ask AI for certain information and when you need to approach an emotional mentor.

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[SPEAKER_06]: Yeah, coach, right?

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[SPEAKER_06]: And I like both now.

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[SPEAKER_06]: Exactly.

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[SPEAKER_06]: I think you have to leverage both.

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[SPEAKER_06]: Yeah.

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[SPEAKER_06]: Because as a business coach myself, I still leverage AI for certain answers.

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[SPEAKER_06]: for my clients, you know, there are times where I'm just, there's a P&L, it's poorly done and I have a private version of an AI thing that information isn't public.

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[SPEAKER_06]: So I put it in there and it tells me what I need to look at what are some patterns of numbers and things like that.

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[SPEAKER_06]: So it gives me a guide on how to lead a conversation about somebody's

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[SPEAKER_06]: But it's not it just tells me what is in there.

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[SPEAKER_06]: It doesn't.

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[SPEAKER_06]: You know, I can't tell me how to approach things on on any other level other than black and white.

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[SPEAKER_06]: Yeah, and as we all know entrepreneurs.

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[SPEAKER_06]: Nothing is ever black and white at times, you know.

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[SPEAKER_05]: There are a lot of black on my filter, or you can do that.

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[SPEAKER_05]: But it's really like color with the filter.

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[SPEAKER_05]: All right, next video.

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[SPEAKER_05]: Okay.

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[SPEAKER_05]: I don't remember what these are, so.

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[SPEAKER_02]: Every millionaire or billionaire that I know, when I text them, they immediately text me back.

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[SPEAKER_02]: No matter what, like I got a guy that I know, so he's worth like billions.

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[SPEAKER_02]: And if I FaceTime or I know, a guarantee, he'll answer it, Paul.

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[SPEAKER_02]: Actually, you know what, let's call him.

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[SPEAKER_05]: Well, that's the school of hard knocks guy.

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[SPEAKER_02]: Yeah.

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[SPEAKER_02]: That's what this is.

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[SPEAKER_02]: It's a school hard on the podcast so I'm in a podcast.

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[SPEAKER_02]: You know this guy, right?

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[SPEAKER_02]: Yes, sir.

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[SPEAKER_02]: How are you sir?

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[SPEAKER_02]: How many employees you have, Frank?

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[SPEAKER_00]: Wow.

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[SPEAKER_00]: Incredible.

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[SPEAKER_00]: 20,000 employees and you can answer to FaceTime.

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[SPEAKER_06]: That's crazy.

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[SPEAKER_06]: Well, I could chalk it up to just freedom of time.

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[SPEAKER_06]: I also bet that that guy who's connected with them has also brought them value.

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[SPEAKER_06]: Yeah, that's what I was just thinking to.

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[SPEAKER_06]: To make them want to answer the phone call or our FaceTime, you know what I mean?

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[SPEAKER_05]: Yeah.

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[SPEAKER_05]: And the point in there, though, is like communication and like being there to help people, like flipping that perspective of, I'm not here to just gain, I'm here to give, yeah, and give value and help people

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[SPEAKER_05]: I think it was Dan Martell that said something like, if you actually ask for advice from someone, it can lead to a sale versus the opposite and trying to give advice.

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[SPEAKER_06]: Yeah.

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[SPEAKER_06]: Well, I've seen people lose so many sales because they're trying to be the smartest person between the two people.

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[SPEAKER_06]: If I want to sell you on something, I want you to talk more.

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[SPEAKER_06]: I want you to be more of the expert.

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[SPEAKER_06]: I want you to feel like you expertly chose to buy my services or product.

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[SPEAKER_06]: And so, yeah, yeah, I often ask questions like, well, what are your thoughts on the da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da da

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[SPEAKER_04]: I would sell everything else.

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[SPEAKER_04]: That's beautiful.

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[SPEAKER_04]: But it's true.

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[SPEAKER_04]: A man gets in good shape.

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[SPEAKER_04]: He takes care of himself to be with somebody that is beautiful and they admire and that they want to create a family with.

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[SPEAKER_04]: That's why I have an unlimited budget for me to do the work to be better for you for us for our kids.

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[SPEAKER_04]: I mean that is the best investment.

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[SPEAKER_05]: I don't care about everything else.

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[SPEAKER_05]: point of that one though is like we had our podcast with our lives, our wives on here and just having someone who is supportive in one way or the other makes the world of a difference.

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[SPEAKER_05]: I don't know what the opposite is actually, but I would have answered just like Dan and

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[SPEAKER_05]: Rose would have responded like that.

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[SPEAKER_05]: Time is probably like, I'm like, no, but for real.

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[SPEAKER_05]: Yeah, if I'm fighting at home with this resistance and you're hating what I'm doing, then it's going to bleed into the business and destroy it.

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[SPEAKER_06]: Yes, I've seen it.

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[SPEAKER_06]: And I've even experienced it, you know, in several different seasons of our life where we're just my wife and I are not on the same page.

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[SPEAKER_06]: However, overall,

15:21.524 --> 15:26.277
[SPEAKER_06]: the best investment I made was my wife and still is my wife.

15:26.999 --> 15:34.420
[SPEAKER_06]: Alex Ramosi, he wrote a post and I'm paraphrasing, but I saw that he's like the largest investment.

15:35.783 --> 15:38.829
[SPEAKER_06]: When it comes to your business success, is the person that you decide to marry?

15:39.750 --> 15:40.131
[SPEAKER_06]: Oh, wow.

15:40.752 --> 15:43.016
[SPEAKER_06]: Because they can just support you or bring it down.

15:43.778 --> 15:52.553
[SPEAKER_06]: Yeah, they can even either create an environment that becomes peaceful for you to be able to work and to gain into succeed or they can create an hostile environment.

15:52.874 --> 15:53.896
[SPEAKER_06]: Now, I'm paraphrasing this.

15:53.936 --> 15:56.360
[SPEAKER_06]: So don't go coding me and saying he didn't say that.

15:56.481 --> 15:58.905
[SPEAKER_06]: I'm also adding my own understanding of there.

15:58.885 --> 16:04.794
[SPEAKER_06]: But that's the truth, like your spouse, your lifetime partner, because that's what they are, right?

16:05.074 --> 16:05.695
[SPEAKER_06]: Yeah.

16:05.715 --> 16:15.449
[SPEAKER_06]: Um, has the ability to really lift you up or bring you down, whether it's physically with just words, emotionally, all that stuff.

16:15.469 --> 16:18.613
[SPEAKER_06]: And so the part of that you have is the largest investment you'll ever make.

16:19.014 --> 16:22.519
[SPEAKER_06]: And that investment will either make you successful or unsuccessful.

16:23.741 --> 16:24.522
[SPEAKER_05]: How do you feel about that?

16:24.702 --> 16:26.665
[SPEAKER_05]: And in what area do you want to be successful?

16:26.645 --> 16:40.472
[SPEAKER_05]: Yeah, like what does that really look we ask out on the show a lot is like what a success will look like and yeah, and I believe that's important to establish that on the get go yeah, you do like in your first initial coaching sessions.

16:41.534 --> 16:43.658
[SPEAKER_05]: It's usually about.

16:44.735 --> 16:54.148
[SPEAKER_05]: I mean, correct me if I'm wrong, but it's about setting your personal goals and a line making sure your business can be the vehicle that gets you there.

16:54.489 --> 16:54.930
[SPEAKER_06]: Exactly.

16:54.970 --> 16:56.091
[SPEAKER_06]: Exactly.

16:56.131 --> 17:01.619
[SPEAKER_06]: And you can't have it any other way or else your business will dictate your life.

17:02.180 --> 17:09.370
[SPEAKER_06]: And I've been there, too, where my business kind of made all the decisions for me and it affected the way I came home for my kids and for my wife.

17:09.851 --> 17:12.835
[SPEAKER_06]: It was actually very, very important.

17:13.253 --> 17:19.853
[SPEAKER_06]: Especially as a male entrepreneur as we look at that family investment higher than just having a business.

17:20.535 --> 17:25.069
[SPEAKER_05]: I feel like those who like have a family and a solid family are more trustworthy.

17:25.640 --> 17:53.014
[SPEAKER_05]: Yeah, like, like, especially for men, like, if there was someone who was single and maybe he's one of those people that are the, the high D on the disc assessment, they're like, like, maybe borderline of, like, the toxic masculinity messaging that goes around or whatever, like, they're more to trust, especially because it's like, dude, you put all of your,

17:54.445 --> 17:58.030
[SPEAKER_05]: You put all of your success into your vanity things.

17:58.651 --> 17:59.251
[SPEAKER_06]: Yeah.

17:59.352 --> 18:02.215
[SPEAKER_06]: I think both genders deal with that on a different level.

18:02.476 --> 18:02.836
[SPEAKER_05]: Yeah.

18:02.876 --> 18:03.497
[SPEAKER_05]: Demand always.

18:03.537 --> 18:04.538
[SPEAKER_06]: So ego-tistical?

18:04.578 --> 18:04.979
[SPEAKER_06]: Yeah.

18:04.999 --> 18:05.199
[SPEAKER_06]: Right.

18:05.700 --> 18:12.289
[SPEAKER_06]: And then there are some females out there that try to overcompensate with masculine energy that it has a very unattractive energy.

18:12.309 --> 18:12.409
[SPEAKER_00]: Yeah.

18:12.489 --> 18:14.251
[SPEAKER_06]: I don't want to deal with you.

18:14.772 --> 18:17.736
[SPEAKER_06]: Not that you can't have masculine energy, theta.

18:17.716 --> 18:35.407
[SPEAKER_06]: It came when I was talking like this, but still, you know, the masculine type of things and, you know, if male overcomp, if males overcomp and say with feminine traits and vice versa, it almost feels to the person watching a natural and that alone almost feels untrustworthy.

18:35.748 --> 18:36.349
[SPEAKER_06]: Yep.

18:36.329 --> 18:36.850
[SPEAKER_06]: It's crazy.

18:36.870 --> 18:39.515
[SPEAKER_06]: At least that's the way I see it, you know.

18:39.575 --> 18:46.607
[SPEAKER_06]: Now if I know that naturally, that's how you war, that's different and that takes relationship building.

18:46.627 --> 18:51.896
[SPEAKER_06]: But when I see people overcompossating both genders, it's really hard to trust that.

18:52.337 --> 18:59.410
[SPEAKER_05]: Here, at least here in the Midwest, like word less transactional and more relational than transactional.

18:59.430 --> 19:00.131
[SPEAKER_05]: I've noticed that.

19:00.391 --> 19:01.273
[SPEAKER_05]: And so,

19:01.962 --> 19:08.212
[SPEAKER_05]: I connect so well with people when they realize that I have kids and then they're like, well, how old are they?

19:08.252 --> 19:16.245
[SPEAKER_05]: And they're like, they can relate and then they see that I'm trustworthy through that, just because we're a good Christian family.

19:16.265 --> 19:19.270
[SPEAKER_06]: How long have you been married for 11 years?

19:19.550 --> 19:20.191
[SPEAKER_06]: That's solid.

19:20.372 --> 19:20.832
[SPEAKER_06]: In April.

19:21.433 --> 19:22.275
[SPEAKER_06]: Oh, congratulations.

19:22.295 --> 19:24.358
[SPEAKER_06]: So for us, I'll be 19 years in May.

19:25.013 --> 19:25.775
[SPEAKER_06]: Oh, okay.

19:25.855 --> 19:27.779
[SPEAKER_06]: Yeah, but even loud dude.

19:27.919 --> 19:28.460
[SPEAKER_06]: Even the link.

19:28.480 --> 19:29.442
[SPEAKER_06]: What's your secret?

19:29.502 --> 19:37.679
[SPEAKER_06]: I'll get me it early Don't it's not we did we got married in 18, but what's your secret of marriage?

19:37.699 --> 19:38.440
[SPEAKER_06]: Oh, I was staying together.

19:38.460 --> 19:40.845
[SPEAKER_06]: Yeah Well

19:41.129 --> 19:46.539
[SPEAKER_06]: You have to decide early on that it truly is for better for worse, because you will have both moments.

19:46.560 --> 19:50.768
[SPEAKER_06]: You will have the four better moments and you will definitely be tested with the four worse moments.

19:50.808 --> 19:52.231
[SPEAKER_06]: You feel like those vows get forgotten.

19:52.251 --> 19:52.832
[SPEAKER_06]: They do.

19:52.872 --> 19:55.316
[SPEAKER_06]: And I mean, I'm not perfect either.

19:55.537 --> 20:01.789
[SPEAKER_06]: There have been moments where our marriage has been so rocking and we've both made mention towards that infant guilty afterwards, obviously.

20:01.929 --> 20:02.310
[SPEAKER_06]: Yeah.

20:02.290 --> 20:09.119
[SPEAKER_06]: But it's the determination to stick with it because like Dan Martell said, it's the largest investment that you're going to make.

20:09.660 --> 20:14.606
[SPEAKER_06]: Like I see so many marriages destroyed and the business will be destroyed as a result.

20:15.047 --> 20:17.751
[SPEAKER_06]: You have to get 50% away to this person, 50% away to that person.

20:17.791 --> 20:23.218
[SPEAKER_06]: Now we're fighting over assets and those assets they disappear.

20:24.548 --> 20:30.041
[SPEAKER_06]: So it's worth in most cases to stick through it and make it work.

20:30.121 --> 20:36.417
[SPEAKER_06]: Yeah, if there's extreme things going on in the getting beat or death, you know, fear free life, that's a different story.

20:36.437 --> 20:36.938
[SPEAKER_05]: It's different.

20:36.958 --> 20:38.642
[SPEAKER_06]: I'm not preaching that, but.

20:39.162 --> 20:44.650
[SPEAKER_06]: I did married couples, and I'm talking more like we fight over the stupidest thing sometimes.

20:45.131 --> 20:49.217
[SPEAKER_06]: And he looked back and like that was just the stupidest thing to fight about and to talk about divorce.

20:49.677 --> 20:53.263
[SPEAKER_06]: And we have five kids and we have four to half, five businesses.

20:53.703 --> 20:54.304
[SPEAKER_06]: What are we doing?

20:54.785 --> 21:01.575
[SPEAKER_05]: You know, my biggest argument that I get in trouble with is because I overanalyze and don't say a word.

21:01.555 --> 21:10.791
[SPEAKER_05]: Because if I'm analyzing like three thousand different things, yeah, you shut down and so I'm like if I say this Then it'll go this way.

21:11.512 --> 21:14.097
[SPEAKER_05]: Oh, I want that if I say this it'll go that way.

21:14.117 --> 21:20.728
[SPEAKER_05]: I don't want to Now she's probably wondering because I haven't said anything

21:20.708 --> 21:35.523
[SPEAKER_05]: But how my vocal cords feel so dry and like I literally can sew so in a look in it and Rose is just she just says whatever's on her mind right But she just like by that point like she thinks I'm giving her a silent treatment Yeah, or you we talked about it.

21:35.543 --> 21:36.405
[SPEAKER_05]: That's what I think now.

21:36.425 --> 21:38.049
[SPEAKER_06]: Don't walling like we don't want.

21:38.109 --> 21:38.650
[SPEAKER_05]: Yeah, yeah

21:38.630 --> 21:39.912
[SPEAKER_05]: But really on Dr.

21:39.932 --> 21:55.853
[SPEAKER_06]: Strange analyzing all the 14 million different ways and there's only one way I Christy's a lot like you Oh really and I'm a lot like I just I say whatever is on my mind Yeah, which is not always a good thing because sometimes certain things are just not meant to be said at any moment Yeah, yeah, just be quiet.

21:56.054 --> 21:58.157
[SPEAKER_06]: You know, but that's probably like this.

21:58.177 --> 22:06.628
[SPEAKER_05]: Yeah, when we go out together as Double date on couples and stuff and why the podcast episode was so well is because we can cross

22:06.811 --> 22:09.417
[SPEAKER_06]: probably the latest in the figure out the relatable points.

22:09.477 --> 22:09.717
[SPEAKER_06]: Yeah.

22:10.178 --> 22:10.659
[SPEAKER_05]: It's fun.

22:11.241 --> 22:11.381
[SPEAKER_05]: Yeah.

22:11.401 --> 22:20.681
[SPEAKER_05]: But I don't know what it's like to start a business and be single where you have all this time and you can do like you can spend the five you can stay as long as you want.

22:22.165 --> 22:25.512
[SPEAKER_06]: Yeah, which is and that's a big deal because

22:27.078 --> 22:36.113
[SPEAKER_06]: As a married man and someone who loves to come home, it wants to be home and has children like, I choose not to work throughout the night.

22:36.815 --> 22:37.516
[SPEAKER_06]: I choose to come home.

22:37.836 --> 22:40.781
[SPEAKER_06]: I choose to shut things down and it was so funny.

22:41.643 --> 22:47.112
[SPEAKER_06]: When you choose to do that, you figure out how to get the same amount or more done in that small amount of time.

22:48.340 --> 22:49.161
[SPEAKER_05]: That's okay.

22:49.782 --> 22:51.504
[SPEAKER_05]: That's Elon Musk's theory.

22:51.544 --> 22:59.693
[SPEAKER_05]: He says, if you were to clean your room and you give yourself three hours to do it, it's gonna take you in three hours.

23:00.494 --> 23:04.479
[SPEAKER_05]: But if you give yourself three minutes, you'll get it done in three minutes.

23:04.839 --> 23:12.308
[SPEAKER_05]: Now, there's probably some level of impossibility, but the point is like, whatever time you have, you use it differently.

23:12.869 --> 23:16.373
[SPEAKER_06]: I have found that to be true in giving tasks to my team.

23:16.522 --> 23:22.190
[SPEAKER_06]: really if I keep it open ended like hey guys I would like to see this guess what happens to that task.

23:23.192 --> 23:35.931
[SPEAKER_06]: It's not part of it's done because it's not part of our ties if it's a hey guys I want this task this specific task with these directions done and a draft on my desk by Friday March 14th.

23:37.143 --> 23:37.544
[SPEAKER_06]: guess what?

23:38.307 --> 23:39.913
[SPEAKER_06]: They get stunned by a fight anymore.

23:40.555 --> 23:46.195
[SPEAKER_06]: And if not, the majority of it's done and we're having a conversation as to what was the hold-up, right?

23:46.395 --> 23:46.596
[SPEAKER_06]: Yeah.

23:47.740 --> 23:48.020
[SPEAKER_06]: Yep.

23:48.040 --> 23:49.062
[SPEAKER_06]: And the same thing would be true.

23:49.102 --> 23:53.787
[SPEAKER_06]: If I had done tomorrow, I can probably send it to my team and someone is going to figure out how to do it.

23:53.867 --> 23:58.213
[SPEAKER_06]: Or at least get me so much further along in that in that task.

23:58.873 --> 24:00.515
[SPEAKER_06]: And I'm thinking of a sheesh with done done.

24:00.936 --> 24:01.296
[SPEAKER_05]: Hey, man.

24:01.377 --> 24:02.157
[SPEAKER_05]: Oh, dude, come on.

24:02.338 --> 24:04.761
[SPEAKER_05]: I use that religiously on a day to day basis.

24:04.841 --> 24:08.225
[SPEAKER_05]: Not a sponsor, but definitely should be definitely should be.

24:08.305 --> 24:11.689
[SPEAKER_05]: So we're going to stop talking about done and how awesome it is.

24:11.709 --> 24:12.550
[SPEAKER_05]: Yeah, until.

24:16.107 --> 24:16.710
[SPEAKER_05]: Until.

24:17.393 --> 24:17.956
[SPEAKER_05]: Until.

24:17.976 --> 24:19.503
[SPEAKER_05]: Right, here we go.

24:19.523 --> 24:19.684
[SPEAKER_05]: Right.

24:19.704 --> 24:20.046
[SPEAKER_05]: 2026.

24:20.247 --> 24:23.603
[SPEAKER_05]: What is the most undervalued media in your perspective?

24:25.422 --> 24:30.610
[SPEAKER_01]: The media, like a working media front, continues to be social when it's done properly.

24:31.111 --> 24:37.721
[SPEAKER_01]: The marketing execution that I think is most undervalued right now is two separate very different things.

24:37.922 --> 24:39.304
[SPEAKER_01]: One is live social shopping.

24:39.684 --> 24:46.375
[SPEAKER_01]: I think for any consumer brand, it is incredibly important to understand the QVC application of social media.

24:46.976 --> 24:51.042
[SPEAKER_01]: And then two, creating content specifically in YouTube shorts.

24:51.022 --> 24:57.571
[SPEAKER_01]: to feed the AEO in GEO battles of 2027-89 and 2030.

24:57.651 --> 25:16.417
[SPEAKER_01]: The content you make today in social is beating the AEO in GEO results of AI results in the future and that investment is profoundly important and I'm specifically focused on shorts because I think Gemini will 100% be one of the winners.

25:17.038 --> 25:17.839
[SPEAKER_01]: I think

25:17.819 --> 25:23.908
[SPEAKER_01]: A, you know, I think AI result queries will look more like social media than like Google search.

25:24.008 --> 25:35.525
[SPEAKER_01]: I think you're going to have chat GPT, then Gemini will be there, I think meta will be there, inevitably one or two other people will be there, anthropic, you know, so I think it's going to look more like social, right?

25:35.545 --> 25:46.240
[SPEAKER_01]: We have seven rate platforms, I think we'll have four and a five real players in AI results and the content you're producing in social right now is going to feed that and I cannot

25:46.692 --> 25:52.160
[SPEAKER_01]: push people harder, understand how important that investment to social media creative production is.

25:52.300 --> 26:01.233
[SPEAKER_05]: I don't know, that was interesting for like, we're in the like, future investment, every piece of content we make is an investment of being discoverable in the future, in the future.

26:03.417 --> 26:05.940
[SPEAKER_05]: Yeah, Jim and I like being connected with Google.

26:06.141 --> 26:08.564
[SPEAKER_05]: It's like, yeah, YouTube shorts.

26:08.765 --> 26:11.929
[SPEAKER_05]: It transcribes everything automatically on the backside anyways.

26:12.230 --> 26:15.214
[SPEAKER_05]: Yeah, and every YouTube long form, too, has

26:16.105 --> 26:16.846
[SPEAKER_05]: transcripts.

26:17.606 --> 26:27.335
[SPEAKER_05]: And so when someone is looking up business coaches of Kansas City, even if you don't have thousands of views on your video, I find my video.

26:27.395 --> 26:32.020
[SPEAKER_05]: It's still helping serve the algorithms of the AEO.

26:32.500 --> 26:35.463
[SPEAKER_05]: That's AI, engine optimization.

26:35.683 --> 26:43.210
[SPEAKER_05]: GEO is generative, engine option, optimization,

26:43.342 --> 26:47.928
[SPEAKER_05]: Like, it's been around a long time, but the ice hockey is a lie.

26:49.210 --> 26:52.534
[SPEAKER_05]: Yeah, it's, yeah, it always was.

26:52.814 --> 27:04.890
[SPEAKER_05]: And now it's more like, when we say AI today, we're all talking about generative AI, meaning it'll like generate actual, it'll do things like write a message.

27:05.270 --> 27:05.991
[SPEAKER_06]: Yeah.

27:06.241 --> 27:09.347
[SPEAKER_05]: rather than just crawl and feed you research.

27:09.527 --> 27:09.787
[SPEAKER_06]: Yeah.

27:10.689 --> 27:12.472
[SPEAKER_06]: Well, I like Gary V over.

27:12.593 --> 27:14.035
[SPEAKER_06]: Number one, he knows what he's talking about.

27:14.055 --> 27:16.159
[SPEAKER_06]: I mean, I started watching some of his early videos where he's selling wine on YouTube.

27:16.179 --> 27:16.279
[SPEAKER_06]: Dude.

27:16.299 --> 27:16.440
[SPEAKER_06]: Yeah.

27:16.460 --> 27:16.900
[SPEAKER_06]: He's so wine, dude.

27:16.920 --> 27:24.975
[SPEAKER_06]: Um, and, and, and, and, and, and, and, and, and, and, and, and, and, and, and, and, and, and, and, and, and, and, and, and, and, and, and, and, and, and, and, and, and, and, and, and, and, and, and, and, and, and, and, and, and, and, and, and, and, and, and, and, and, and, and, and, and, and, and, and, and, and, and, and, and, and, and, and, and, and, and, and, and, and, and, and

27:25.175 --> 27:30.243
[SPEAKER_06]: No, I didn't watch it since then, but I've seen some older videos of that and I don't think it's on this channel.

27:30.804 --> 27:34.289
[SPEAKER_06]: I think he had a video where he showed one of his old videos.

27:34.309 --> 27:36.512
[SPEAKER_05]: It was like, it's so smart.

27:37.013 --> 27:37.213
[SPEAKER_05]: Yeah.

27:37.233 --> 27:45.165
[SPEAKER_05]: You go back and he, um, a lot of people think that he was, you know, given us, but he like, he took his dad's business.

27:45.266 --> 27:49.512
[SPEAKER_05]: I think it was from one or two million dollars into like,

27:50.791 --> 27:51.633
[SPEAKER_05]: 30 million.

27:52.074 --> 27:53.036
[SPEAKER_05]: It was big jumps.

27:53.277 --> 27:53.497
[SPEAKER_05]: Yeah.

27:53.517 --> 27:57.807
[SPEAKER_05]: And some of that was making that YouTube channel for wine.

27:58.147 --> 28:00.112
[SPEAKER_05]: And then he made something called Wine Library.

28:00.172 --> 28:04.301
[SPEAKER_05]: And that was a way that he created an experience.

28:04.321 --> 28:05.363
[SPEAKER_05]: You talk about that all the time.

28:05.744 --> 28:10.234
[SPEAKER_05]: You create a unique experience so that when someone

28:10.214 --> 28:19.385
[SPEAKER_05]: buys your product, it makes some feel a certain way, and his wine library was more of the scalable way of not staying brick and mortar.

28:19.906 --> 28:22.469
[SPEAKER_05]: So his dad's shop was tied to brick and mortar.

28:22.829 --> 28:26.373
[SPEAKER_06]: Right, and you had to wait for people to still want to show up to brick and mortar.

28:26.393 --> 28:32.721
[SPEAKER_06]: Yeah, which I'm not he did that because nobody likes to go into, well, I wouldn't say nobody because my daughter's loved to go to the store.

28:33.502 --> 28:34.663
[SPEAKER_05]: They're like, there's a place for both.

28:34.683 --> 28:37.927
[SPEAKER_06]: There's a place for both, but I was joking with his area earlier.

28:37.947 --> 28:40.170
[SPEAKER_06]: I was like, oh, I just got

28:40.150 --> 28:44.977
[SPEAKER_06]: two notifications that two packages are about to be delivered to my, you know, Mike, my wife just bought new stuff.

28:44.997 --> 28:59.979
[SPEAKER_06]: So, but if there's any voice you want to hear about really aggressive and common sense, social media advertising or just content alone, Gary Vee is one of the top voices that I listened to.

29:00.480 --> 29:03.424
[SPEAKER_06]: He's been right about the evolution of social media.

29:03.640 --> 29:08.405
[SPEAKER_06]: And I believe him, everything's going to short everything.

29:08.685 --> 29:12.489
[SPEAKER_06]: And you can create the experience through these social media platforms.

29:12.529 --> 29:12.749
[SPEAKER_05]: True.

29:12.829 --> 29:13.029
[SPEAKER_05]: Yeah.

29:13.730 --> 29:25.822
[SPEAKER_05]: Because when you build your brand, professional, personal brand, when you build your and show yourself and give value to people, now when they buy your products, they feel like there's a piece of that.

29:26.022 --> 29:33.529
[SPEAKER_05]: Yeah.

29:33.779 --> 29:36.243
[SPEAKER_05]: and it transformed her business really.

29:37.065 --> 29:39.669
[SPEAKER_05]: And it was live social shopping.

29:40.451 --> 29:43.997
[SPEAKER_05]: Like, if you haven't played around with that, like, I've tell us how it's done.

29:44.317 --> 29:54.535
[SPEAKER_05]: I wish I had a product company, but I'm so dot, like, my time is so dialed in to being service-based, well, solution-based, really.

29:54.816 --> 29:55.517
[SPEAKER_05]: So yeah.

29:55.497 --> 30:07.617
[SPEAKER_05]: and a solution to service based, but this is part of the reason why like if if someone has products like they make their own thing and They want to do e-commerce style

30:08.913 --> 30:12.078
[SPEAKER_05]: they should not go and start a podcast for their first thing.

30:12.599 --> 30:20.271
[SPEAKER_05]: Even though the podcast could be a good idea because they could share stories behind the product and it seems really interesting and it would do pretty good.

30:20.471 --> 30:23.075
[SPEAKER_05]: But it's not gonna be direct to sale.

30:23.276 --> 30:29.706
[SPEAKER_05]: There's a world out there where people are scrolling on TikTok and a platform called What Not.

30:30.530 --> 30:31.352
[SPEAKER_06]: I've heard of that.

30:31.392 --> 30:32.274
[SPEAKER_05]: Okay, so you heard what not?

30:32.775 --> 30:34.038
[SPEAKER_06]: I can't keep up with all of them though.

30:34.358 --> 30:48.690
[SPEAKER_05]: So so many the beauty of what not is like when people go to what not They have a high intent to buy something They're browsing around every single video is selling to someone and it's literally like social QVC

30:48.907 --> 30:54.696
[SPEAKER_05]: So, so these are people that are so addicted, they gotta go to their big uncollectables too.

30:54.716 --> 30:54.836
[SPEAKER_05]: Okay.

30:54.856 --> 31:01.145
[SPEAKER_05]: So if you're in a like collectible in selling those things, or your boutique shop, he is also, like he still goes around and does garage sales.

31:01.466 --> 31:01.746
[SPEAKER_06]: Yeah.

31:01.846 --> 31:02.607
[SPEAKER_05]: And try to find things.

31:02.627 --> 31:08.276
[SPEAKER_05]: So he challenged a lot of people once to do live shopping, garage sales.

31:09.678 --> 31:12.883
[SPEAKER_05]: Like, so you're doing a Facebook live as you're buying things.

31:13.123 --> 31:13.383
[SPEAKER_05]: Yeah.

31:13.684 --> 31:16.568
[SPEAKER_05]: But it's not Facebook because Facebook doesn't allow purchase through it.

31:17.223 --> 31:19.947
[SPEAKER_05]: TikTok will and can I met it?

31:19.968 --> 31:21.259
[SPEAKER_06]: What does this be used for that?

31:21.728 --> 31:24.612
[SPEAKER_05]: Like the camera will capture me doing it.

31:24.632 --> 31:27.436
[SPEAKER_05]: Once Zuckerberg starts allowing it.

31:27.557 --> 31:31.983
[SPEAKER_05]: But it's like you got to be where people are too and where the tension is and TikTok is wonderful.

31:32.003 --> 31:34.767
[SPEAKER_05]: When you go TikTok live, it's not just your followers.

31:35.408 --> 31:39.975
[SPEAKER_05]: It's pushing to the algorithm, testing new people to see if they're going to join your live.

31:40.596 --> 31:44.241
[SPEAKER_06]: And when someone buys box reveals, I just bought this thing, let's take a look at it.

31:44.382 --> 31:45.964
[SPEAKER_06]: Like is that one way to do it?

31:46.104 --> 31:48.748
[SPEAKER_06]: Or when you're actually purchasing certain things.

31:48.728 --> 32:10.078
[SPEAKER_05]: dude, it's literally like, I have, okay, I need an example, like, I have a hat, I'm selling this hat, okay, you could unbox or whatever, be like, all right, guys, what we have in here, if you're just joining us, we got this hat about to strike the sale for this, this hat is going to go on sale here in about 10 seconds, if you're interested in this and you give that kind of energy, you're always talking.

32:10.058 --> 32:26.867
[SPEAKER_05]: and then on what not, they have the culture of, like, snag this deal, it's $15 off, it's usually $50 hat, and we're selling it for $35, that you can get right now, the next person, here we go, 10 seconds in it, and the 10 seconds starts going.

32:26.907 --> 32:34.480
[SPEAKER_06]: My sense of you to do that, really, with like a multi-level marketing company, they were doing that, and she was selling things live all the time.

32:34.966 --> 32:37.133
[SPEAKER_05]: Yeah, and then it pops up on the phone.

32:37.414 --> 32:38.237
[SPEAKER_05]: Someone pushes it.

32:38.317 --> 32:42.872
[SPEAKER_05]: They make the ordered orders confirmed, and it tells the person doing the live, that someone bought it.

32:43.233 --> 32:43.554
[SPEAKER_05]: Well, thank you.

32:43.575 --> 32:43.976
[SPEAKER_05]: Thank you.

32:43.996 --> 32:44.799
[SPEAKER_05]: You want to try this?

32:45.441 --> 32:47.146
[SPEAKER_05]: Dude, I would love to, but I need products.

32:47.568 --> 32:48.250
[SPEAKER_06]: That's fine, one.

32:50.542 --> 32:50.822
[SPEAKER_05]: Yeah.

32:51.383 --> 32:51.624
[SPEAKER_05]: Okay.

32:52.065 --> 32:54.609
[SPEAKER_05]: Because dude, I'm telling, and they list all the stuff.

32:55.991 --> 32:59.597
[SPEAKER_05]: My favorite things that we're selling that where we just have an affiliate link, and we're just getting people to buy it.

32:59.818 --> 33:02.823
[SPEAKER_05]: So actually you can do that, but you need to actually show the product.

33:03.343 --> 33:08.432
[SPEAKER_05]: So we'd have a affiliate link that we have to buy.

33:08.412 --> 33:09.073
[SPEAKER_06]: Let's do that.

33:09.614 --> 33:11.657
[SPEAKER_06]: Let's try that on an entrepreneur experience podcast.

33:11.857 --> 33:12.718
[SPEAKER_06]: Do that would be interesting.

33:12.879 --> 33:26.218
[SPEAKER_06]: That would be yeah, and then would you guys like to watch us try attempt that and then See if we were to get generate any cells do people or suck if we did it, but I will be determined to do it people are making millions selling all this stuff

33:26.198 --> 33:39.744
[SPEAKER_05]: So the person I know that had made a difference for her life was she makes, she puts together like bookkits and she has a little bookstore and everything and it's a little boutique shop, but she started going live and she got really good at it.

33:40.045 --> 33:42.790
[SPEAKER_05]: I need to ask her questions now.

33:42.770 --> 33:49.580
[SPEAKER_05]: She's like talking about the book, relating to the people saying hi to everyone that's on, and then like, there's music going in the background.

33:49.600 --> 33:50.001
[SPEAKER_05]: Do that.

33:50.822 --> 33:52.485
[SPEAKER_05]: Dude, she needs to continue then.

33:53.086 --> 33:53.526
[SPEAKER_05]: I know.

33:53.587 --> 33:54.909
[SPEAKER_05]: Seriously.

33:55.289 --> 33:58.694
[SPEAKER_05]: But, and then she would sell like the packaging of the book.

33:58.714 --> 34:02.320
[SPEAKER_05]: It's like a book in a box that has other elements to it.

34:02.340 --> 34:03.802
[SPEAKER_05]: So she creates an experience from it.

34:03.922 --> 34:04.543
[SPEAKER_05]: Oh, yeah.

34:04.964 --> 34:07.989
[SPEAKER_05]: It's like, I actually bought one for a gift from my wife once.

34:08.610 --> 34:08.930
[SPEAKER_05]: Really?

34:09.150 --> 34:10.292
[SPEAKER_06]: Well, you got stuck with it into it.

34:10.312 --> 34:10.853
[SPEAKER_06]: Look at that.

34:10.833 --> 34:12.656
[SPEAKER_05]: Yeah, well, I wanted to support her too.

34:12.756 --> 34:13.537
[SPEAKER_05]: But was it good stuff?

34:14.118 --> 34:15.741
[SPEAKER_05]: Yeah, like it was a Harry Potter kid.

34:15.761 --> 34:17.884
[SPEAKER_05]: It came with some books and some extra things.

34:17.964 --> 34:20.428
[SPEAKER_05]: And you know, I was not allowed to read Harry Potter as a kid.

34:20.448 --> 34:20.768
[SPEAKER_05]: Me either.

34:21.489 --> 34:22.150
[SPEAKER_05]: Yeah.

34:22.171 --> 34:23.773
[SPEAKER_05]: But it's such a family film.

34:24.314 --> 34:25.676
[SPEAKER_05]: I watched it after being older.

34:25.836 --> 34:26.357
[SPEAKER_05]: I was married.

34:26.818 --> 34:27.599
[SPEAKER_05]: And then I watched it.

34:27.999 --> 34:28.100
[SPEAKER_05]: Oh.

34:28.761 --> 34:29.422
[SPEAKER_05]: And I'm watching it.

34:29.442 --> 34:31.204
[SPEAKER_05]: I'm like, this is such a classic film.

34:31.345 --> 34:32.847
[SPEAKER_05]: It's very family oriented.

34:32.867 --> 34:33.788
[SPEAKER_06]: Yeah.

34:33.808 --> 34:37.414
[SPEAKER_06]: We were, uh, I got in trouble for watching and Lord of the Rings when it first came out.

34:37.394 --> 34:39.741
[SPEAKER_06]: I was allowed to watch War of Lord of the Rings.

34:39.761 --> 34:43.311
[SPEAKER_06]: Well, I came from, I mean, I think my dad and mom thought everything was a demon.

34:44.254 --> 34:45.538
[SPEAKER_06]: That's what the works kind of.

34:45.818 --> 34:46.300
[SPEAKER_06]: Yeah.

34:47.202 --> 34:49.369
[SPEAKER_06]: But when you actually look at it, it's a great movie.

34:49.549 --> 34:49.790
[SPEAKER_05]: Yeah.

34:50.692 --> 34:51.816
[SPEAKER_06]: Dang, I want to watch it again.

34:52.217 --> 34:52.618
[SPEAKER_05]: Yeah.

34:52.919 --> 34:55.624
[SPEAKER_06]: I, it never gets old, but live social shopping.

34:55.744 --> 35:02.615
[SPEAKER_06]: So that's maybe we should sell Lord of the Rings and you've got to, you've got to sell what you're into because you can't talk about something you're not into.

35:02.896 --> 35:10.649
[SPEAKER_06]: No, no, maybe we'll get find something that's, that's good with what we, you and I know and maybe even entrepreneurs related or not, but we can show you how we would do it.

35:10.950 --> 35:13.594
[SPEAKER_05]: And I'd be curious if we got so good at it.

35:13.574 --> 35:14.896
[SPEAKER_05]: and we had an environment for it.

35:15.016 --> 35:20.403
[SPEAKER_05]: We could ask people who have products that don't want to sell, because they don't have the personality for it.

35:20.423 --> 35:23.327
[SPEAKER_05]: And we're the ones that sell it for them, and we can take cuts from the real world.

35:23.548 --> 35:25.670
[SPEAKER_06]: Well, if you're watching and you have something, let us know.

35:25.771 --> 35:28.574
[SPEAKER_06]: I mean, it will definitely have to depend on what it is.

35:28.695 --> 35:29.776
[SPEAKER_06]: Yeah.

35:30.217 --> 35:30.717
[SPEAKER_06]: But let us know.

35:30.777 --> 35:35.524
[SPEAKER_06]: If you have something you think, Jared, and I could sell on live social.

35:35.945 --> 35:36.325
[SPEAKER_05]: Yep.

35:36.305 --> 35:38.508
[SPEAKER_06]: Take talk or this will be my first time.

35:38.808 --> 35:40.650
[SPEAKER_06]: I'm just I just want to test my skills.

35:40.951 --> 35:46.017
[SPEAKER_05]: Yeah And I won't find a video I don't know what this is kind of like guys.

35:46.037 --> 35:52.605
[SPEAKER_03]: This is a lot of we just circle back what you said like a little Mako on We just push too late.

35:52.625 --> 35:54.768
[SPEAKER_03]: No, the other part circle back.

35:55.088 --> 36:00.034
[SPEAKER_03]: Yeah, get them in the book right now Okay, so we are here We're gonna

36:02.596 --> 36:04.299
[SPEAKER_04]: He's drawn a circle, circle back.

36:04.640 --> 36:05.983
[SPEAKER_04]: That's genius, circle back.

36:06.003 --> 36:08.207
[SPEAKER_03]: I don't know, this could be like weeks ago.

36:08.227 --> 36:08.788
[SPEAKER_03]: Well, it's even years.

36:09.129 --> 36:10.492
[SPEAKER_03]: Or just never at all.

36:10.512 --> 36:11.033
[SPEAKER_03]: Exactly.

36:11.053 --> 36:11.795
[SPEAKER_03]: But not what I don't think.

36:11.915 --> 36:13.538
[SPEAKER_03]: I don't think.

36:13.558 --> 36:13.959
[SPEAKER_06]: I don't think.

36:13.979 --> 36:15.542
[SPEAKER_06]: It's only never at all.

36:16.096 --> 36:17.839
[SPEAKER_06]: The whole thing it for those lists.

36:17.899 --> 36:31.165
[SPEAKER_05]: I like that guy like yeah, he's supposed to be like an alpha male or something like that like a dad Like I like when people make humor based on dude I love that and they do these like done social skits like this.

36:31.265 --> 36:32.207
[SPEAKER_05]: It's hilarious.

36:32.708 --> 36:35.813
[SPEAKER_06]: Oh, he is like well, we're here And we just do like a circle.

36:36.354 --> 36:38.779
[SPEAKER_06]: Yeah, and they guys like well, that could be a week

36:38.945 --> 36:39.786
[SPEAKER_05]: or never at all.

36:39.886 --> 36:41.188
[SPEAKER_05]: Yeah.

36:41.208 --> 36:41.629
[SPEAKER_05]: Yeah.

36:41.649 --> 36:48.077
[SPEAKER_05]: And then the music's like the transform of the inspirational music is that it's interstellar I think.

36:48.117 --> 36:48.658
[SPEAKER_05]: The soundtrack.

36:48.999 --> 36:51.442
[SPEAKER_05]: But it says point of view the guy that invented the circle back.

36:51.842 --> 36:52.063
[SPEAKER_06]: Yeah.

36:52.443 --> 36:52.684
[SPEAKER_05]: Same.

36:52.764 --> 36:54.666
[SPEAKER_05]: Which it's funny because it's relative.

36:55.087 --> 36:57.710
[SPEAKER_05]: This was the day after our last shoot.

36:58.552 --> 37:00.214
[SPEAKER_05]: And we talked about the circle back.

37:00.234 --> 37:01.155
[SPEAKER_05]: We talked about the circle back.

37:01.175 --> 37:02.637
[SPEAKER_06]: You're utilizing that in your language.

37:03.038 --> 37:03.278
[SPEAKER_06]: Yeah.

37:03.498 --> 37:04.800
[SPEAKER_06]: Stop it, please.

37:05.506 --> 37:22.384
[SPEAKER_06]: circle back or I'm just following up which is yeah first of all if you want them to hang up on you that's a great terminology to use hmm now I'm not saying that it's bad it's just I I don't know so I'm just following up well for what?

37:23.866 --> 37:35.646
[SPEAKER_05]: I guess it's like isn't it like better than nothing, but yeah, it it's still like if you can get straight to it people's time is limited Oh, well, so I coach this this pull fence company.

37:35.807 --> 37:49.350
[SPEAKER_06]: It's a really good lifestyle pull fence and I coach a lot of their franchisees And one guy says he calls and says hi, this is so-and-so with lifestyle pull fence of whatever I'm just checking to see if you're still wanting to save

37:49.330 --> 37:56.639
[SPEAKER_05]: Potential lives by putting a fence up around your pool, which seems good, but you think about it and there's a better way.

37:57.080 --> 37:57.220
[SPEAKER_06]: Cool.

37:57.240 --> 37:57.460
[SPEAKER_06]: Tell me.

37:58.401 --> 37:58.581
[SPEAKER_06]: Right.

38:00.183 --> 38:00.784
[SPEAKER_06]: Oh, there's a better way.

38:01.465 --> 38:09.355
[SPEAKER_06]: Well, I think you utilize both kind of like just following up, but they're also like getting straight to the point of why he's calling and hitting the emotion.

38:10.116 --> 38:12.879
[SPEAKER_06]: So, or he'll even say, he'll even say things like this.

38:12.999 --> 38:14.341
[SPEAKER_06]: It's just float, though, isn't it?

38:14.361 --> 38:15.102
[SPEAKER_06]: It is fluff.

38:15.082 --> 38:18.266
[SPEAKER_06]: But again, it's not, I'm just certainly back to see if you want to buy this for me.

38:19.128 --> 38:20.389
[SPEAKER_06]: He also says things like this.

38:21.170 --> 38:27.920
[SPEAKER_06]: Hi, I'm calling because I knew you wanted to install a pull fence to say, potentially say the lives of your children and children around here.

38:27.960 --> 38:32.947
[SPEAKER_06]: I'm actually, I'm calling because I have an opening that just opened up on Monday, which is like going to put you in there.

38:33.507 --> 38:34.509
[SPEAKER_06]: Oh, that's brilliant.

38:34.529 --> 38:35.170
[SPEAKER_06]: Yeah.

38:35.190 --> 38:37.613
[SPEAKER_06]: That's like, that's direct.

38:37.593 --> 38:44.661
[SPEAKER_06]: Um, so it is definitely better than the first one that's fluff, but that's what just the checking in part, but sometimes there's fluff with purpose.

38:45.001 --> 38:49.306
[SPEAKER_06]: It depends on like how you kind of like, but I like the second part what's like, hey, I have an opening.

38:49.486 --> 38:50.047
[SPEAKER_06]: We've talked.

38:50.087 --> 38:51.048
[SPEAKER_06]: We added a conversation.

38:51.108 --> 38:53.631
[SPEAKER_06]: You were concerned about your children drowning in your pool.

38:54.312 --> 38:54.892
[SPEAKER_05]: I'm way better.

38:55.113 --> 38:56.374
[SPEAKER_06]: Yeah, exactly way better.

38:56.414 --> 38:57.455
[SPEAKER_06]: Yeah, way way better.

38:57.495 --> 39:02.141
[SPEAKER_06]: So go straight to the point, you know, and it that takes practice and that takes learning.

39:02.861 --> 39:03.482
[SPEAKER_06]: Well,

39:04.070 --> 39:05.959
[SPEAKER_06]: Yes, it does, and I'm not saying it doesn't.

39:06.863 --> 39:09.777
[SPEAKER_06]: Where I find most people,

39:10.178 --> 39:35.157
[SPEAKER_06]: hesitating or hesitant is just feeling uncomfortable to get straight to the point and feeling like I'm coming across too aggressive I see which I think people will appreciate that more than hey I'm just following up sometimes I get stumped by the quicker yes like oh shoot I wasn't prepared for that yeah I don't think you would say yes right there and then and then it's like well what's the next step huh

39:35.137 --> 39:38.922
[SPEAKER_05]: And I'm silent for a second and I'm like, all right, let me get your contact info.

39:38.942 --> 39:39.804
[SPEAKER_05]: That's a J.T.

39:39.844 --> 39:42.648
[SPEAKER_05]: move like Let's cool.

39:42.668 --> 39:45.411
[SPEAKER_05]: Let's get it on the calendar and then they they're like all right.

39:45.812 --> 39:57.388
[SPEAKER_06]: Yeah, and I'll be honest with you Um, we need in a laughing glass frankly I get something that too sometimes.

39:57.629 --> 39:59.271
[SPEAKER_06]: Yeah, where it's like

40:12.245 --> 40:12.726
[SPEAKER_06]: let's do it.

40:13.566 --> 40:15.148
[SPEAKER_06]: So I'm just starting to lean back.

40:15.168 --> 40:16.570
[SPEAKER_05]: That's all right.

40:16.830 --> 40:21.475
[SPEAKER_05]: I'll write up that invoice and then you're like, you got to figure out the invoice program because you haven't done it yet.

40:21.495 --> 40:22.737
[SPEAKER_05]: That was me.

40:23.217 --> 40:24.038
[SPEAKER_05]: What you figured out?

40:24.258 --> 40:26.060
[SPEAKER_05]: Yeah, and then I figured out, I don't want to do that method.

40:26.441 --> 40:28.063
[SPEAKER_05]: The other method, but you're talking about it.

40:28.443 --> 40:35.451
[SPEAKER_05]: And now there's a couple people I'm starting to open up to and I'm training AI to help me to

40:35.431 --> 40:50.202
[SPEAKER_05]: send like we're auto respond to inquiries like email style at least yeah and on those determine sending a pricing sheet to people because usually that's what they're asking for and then we'll say agree with it then I'll send the invoice and whatnot.

40:50.222 --> 40:54.030
[SPEAKER_05]: I like productizing things but

40:54.179 --> 41:02.131
[SPEAKER_05]: When I don't have the time to build it totally, yeah, that's my quicker way is to send the pricing and circle what you need.

41:02.572 --> 41:05.296
[SPEAKER_05]: All right, now I'll send the invoice and then we'll get down the calendar.

41:05.556 --> 41:05.937
[SPEAKER_05]: Yeah.

41:05.957 --> 41:19.358
[SPEAKER_05]: Versus like, setting up the whole automation of, all right, here's the link on the website for what you're looking for and then they select what they need and then it, like, I want that process, but I'm not there yet for a couple of things.

41:19.578 --> 41:22.262
[SPEAKER_05]: Like one time podcast, I had, we have someone,

41:23.407 --> 41:36.505
[SPEAKER_05]: So we had someone say yes and now I'm sending the invoice and it's like they just wanted to record a podcast and be handed the video and then leave it's like okay.

41:36.569 --> 41:41.677
[SPEAKER_05]: I like the fuller solution where we can do it routine, but they're actually both out of towners.

41:42.598 --> 41:44.421
[SPEAKER_06]: Yeah, so I can't come in here all the time and do it.

41:44.721 --> 41:44.941
[SPEAKER_05]: Yeah.

41:45.282 --> 41:50.409
[SPEAKER_05]: And then they could do it as needed and I gave them multiple options of like how far do you want us to go?

41:50.449 --> 41:51.331
[SPEAKER_05]: Just studio time.

41:51.351 --> 41:52.232
[SPEAKER_05]: Do you want us to record it?

41:52.533 --> 41:53.414
[SPEAKER_05]: Do you want us to edit it?

41:53.494 --> 41:56.438
[SPEAKER_05]: Do you want us to make clips for social media?

41:56.839 --> 41:58.982
[SPEAKER_05]: But we don't go as far as...

41:58.962 --> 42:00.907
[SPEAKER_05]: posting it for them, right?

42:00.948 --> 42:03.053
[SPEAKER_05]: Because that's our membership, right?

42:03.334 --> 42:05.460
[SPEAKER_05]: And posting it on YouTube.

42:05.661 --> 42:08.308
[SPEAKER_05]: There's an add-on for thumbnails, I know.

42:09.030 --> 42:09.271
[SPEAKER_05]: You know?

42:09.351 --> 42:10.474
[SPEAKER_05]: And so it's like, hey,

42:11.197 --> 42:29.290
[SPEAKER_05]: what do you need let us know what you need and we can serve you well and so that's what I'm building this AI to solve the inquiries for it yeah it's almost done it's not taking a lot it it sounds like some big task I'm making up but but you like that stuff you like getting on AI and figuring those things out which I'm trying out madness.

42:29.270 --> 42:58.703
[SPEAKER_05]: Okay, so if you do this or madness, it's MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, MAA, M

42:58.683 --> 43:08.044
[SPEAKER_05]: And it's just like having a task executive assistant and then all right, go ahead and send it so now I'm training it like when an inquiry comes on which is it 20 a month to start.

43:08.886 --> 43:10.049
[SPEAKER_06]: It's cool.

43:10.069 --> 43:10.550
[SPEAKER_05]: It's enough.

43:10.570 --> 43:17.265
[SPEAKER_05]: Yeah, so I'm testing it to see how it does because Dan Martell rates it est here.

43:17.701 --> 43:22.285
[SPEAKER_05]: above A, because of the agintic, how it can... Yeah.

43:22.586 --> 43:24.147
[SPEAKER_06]: Man, it's multi-righted on my phone.

43:24.207 --> 43:24.568
[SPEAKER_06]: Manus.

43:25.188 --> 43:28.892
[SPEAKER_05]: And right, right now it seems like it can play well with go high level automations.

43:29.913 --> 43:32.515
[SPEAKER_05]: So when someone fills out a form, go high level automations.

43:32.636 --> 43:37.881
[SPEAKER_05]: Okay, create a task and manus to do this and fill it with this dynamic info.

43:38.301 --> 43:43.446
[SPEAKER_05]: And then email someone back, but first get verification from Jared through telegram.

43:43.907 --> 43:45.168
[SPEAKER_05]: Like it can do telegram.

43:45.248 --> 43:45.328
[UNKNOWN]: Wow.

43:46.338 --> 43:49.203
[SPEAKER_05]: Okay, so it's literally like having a system.

43:49.223 --> 43:50.585
[SPEAKER_06]: Use this AI, put me in this.

43:51.327 --> 43:51.587
[SPEAKER_05]: Yeah.

43:52.388 --> 43:53.851
[SPEAKER_06]: I'm going to try it.

43:53.871 --> 43:54.672
[SPEAKER_06]: I'm going to try it.

43:54.692 --> 43:54.833
[SPEAKER_05]: Cool.

43:55.033 --> 43:56.976
[SPEAKER_06]: Stay tuned guys, I can see you updated as well.

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[SPEAKER_06]: I'm actually thinking about the whole social selling or whatever it is where you sell it.

44:01.143 --> 44:01.945
[SPEAKER_06]: Yeah, the live shopping.

44:02.546 --> 44:03.908
[SPEAKER_06]: I actually wanted to get it.

44:03.928 --> 44:04.689
[SPEAKER_05]: Okay, I want to try it.

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[SPEAKER_05]: I want to try it.

44:05.431 --> 44:06.933
[SPEAKER_05]: But we got to come up with a product to do it.

44:07.154 --> 44:09.698
[SPEAKER_05]: Yep, and then you may have to qualify first.

44:10.099 --> 44:12.042
[SPEAKER_05]: So we'll have to see what those qualifications are.

44:12.190 --> 44:16.275
[SPEAKER_05]: I believe as a business on TikTok, you can do it right away.

44:16.295 --> 44:19.540
[SPEAKER_05]: As a personally, you have to have 1,000 subs first.

44:20.441 --> 44:27.810
[SPEAKER_05]: And then as whatnot, I think I'm whatnot, you actually have to be certified in that thing to sell it.

44:28.231 --> 44:31.015
[SPEAKER_05]: So you have to go through their courses to be able to sell that.

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[SPEAKER_05]: It's a way they ensure quality.

44:33.237 --> 44:33.658
[SPEAKER_06]: Yeah.

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[SPEAKER_05]: So like collectibles cards like we'd have to get approved to sell cards right because not everybody know yeah yeah got that so but we if we figured out and we stick to that one thing we could do that Sweet

44:46.750 --> 44:47.512
[SPEAKER_05]: some mistakes.

44:47.833 --> 44:48.374
[SPEAKER_05]: No.

44:48.394 --> 44:48.815
[SPEAKER_05]: Yeah.

44:48.835 --> 44:49.597
[SPEAKER_05]: I think so too.

44:49.617 --> 44:50.018
[SPEAKER_05]: Yeah.

44:50.580 --> 44:50.820
[SPEAKER_05]: All right.

44:51.261 --> 45:01.848
[SPEAKER_05]: Well, thank you guys for tuning into this one and me and the world to us if you left a review on the podcast platform that you're listening to this Apple podcast.

45:01.868 --> 45:03.212
[SPEAKER_05]: Yeah, Apple is Spotify.

45:03.252 --> 45:03.713
[SPEAKER_05]: Spotify.

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[SPEAKER_05]: We're looking for our discoverability to increase, so even if you type in on your experience in the search bar, I know that helps.

45:10.909 --> 45:19.308
[SPEAKER_05]: But if you also like what you listen to and leave us a review, that will also help discoverability in the shows, because that's what helps it become top charts.

45:19.949 --> 45:20.851
[SPEAKER_05]: Are through reviews.

45:21.433 --> 45:22.495
[SPEAKER_05]: And then,

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[SPEAKER_05]: Just continue.

45:23.577 --> 45:25.440
[SPEAKER_05]: We want to be a value to you.

45:25.500 --> 45:33.794
[SPEAKER_05]: So if you leave any comments with any questions or suggestions Then we would love to be able to answer those and we have our school community.

45:33.935 --> 45:38.122
[SPEAKER_05]: Yes Great spot to put all that and we've had a couple of really active people.

45:38.663 --> 45:44.112
[SPEAKER_05]: Yeah, that Well, we'll start I think we should start shouting now who the top

45:44.345 --> 45:50.160
[SPEAKER_05]: Like, it gives us the leader boards of the top engaged people, and then we should give them a shout out of them.

45:51.864 --> 45:52.546
[SPEAKER_06]: It doesn't count me.

45:52.566 --> 45:53.168
[SPEAKER_06]: It doesn't count you.

45:53.228 --> 45:53.388
[SPEAKER_06]: Yeah.

45:54.170 --> 46:01.088
[SPEAKER_06]: Well, school is an amazing platform to just be a part of whether you're coaching with somebody, or you haven't even considered that because,

46:01.625 --> 46:06.871
[SPEAKER_06]: Frankly, you don't feel like you can afford the investment, but school is a free platform wall.

46:07.031 --> 46:07.892
[SPEAKER_06]: There's certain things for free.

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[SPEAKER_06]: There's certain things you can invest in to get more of, but the free platform has so much material that can help you with your business.

46:16.822 --> 46:24.932
[SPEAKER_06]: And on top of that, there's so many people in there that are entrepreneurs that can help and are even willing to make comments and help out with things.

46:24.992 --> 46:27.835
[SPEAKER_06]: So if anything, just,

46:27.815 --> 46:28.957
[SPEAKER_06]: register for a school.

46:29.057 --> 46:29.137
[SPEAKER_05]: Yep.

46:29.558 --> 46:32.323
[SPEAKER_05]: And if you need a tutorial on some, we can make that into a course.

46:32.383 --> 46:43.182
[SPEAKER_05]: And if you're the one that creates the idea, maybe we just green you access to that course, you know, as a way to say thank you for that idea to go very specific with that tutorial.

46:43.824 --> 46:45.206
[SPEAKER_05]: So long as we actually make sales on it.

46:45.226 --> 46:45.406
[SPEAKER_06]: Yeah.

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[SPEAKER_06]: We have to myself.

46:47.370 --> 46:48.051
[SPEAKER_06]: Sweet.

46:48.031 --> 46:49.413
[SPEAKER_06]: Well, I appreciate you being on.

46:49.574 --> 46:54.042
[SPEAKER_06]: If you're on YouTube, like this video, subscribe, share it with somebody.

46:54.923 --> 47:03.238
[SPEAKER_06]: Some five sort of you on any of our podcast platforms, but it's an honor to serve you our entrepreneurial community every other week.

47:03.639 --> 47:05.302
[SPEAKER_06]: This is something I always look forward to.

47:05.522 --> 47:12.334
[SPEAKER_06]: Yeah, no matter how energize or how tired I am, we can always just pop a coconut cap.

47:13.192 --> 47:14.618
[SPEAKER_06]: Yeah, thank you so much for joining us.

47:15.220 --> 47:15.762
[SPEAKER_06]: How do you get time?

47:15.802 --> 47:18.573
[SPEAKER_06]: And I can't get my mind off of selling.

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[SPEAKER_06]: Oh, yeah, I really want to find something to sell.

47:20.119 --> 47:21.244
[SPEAKER_06]: Sorry, or it sounds so fun.

47:21.585 --> 47:22.589
[SPEAKER_06]: All right, well, all right.

47:22.850 --> 47:24.838
[SPEAKER_06]: Stay strong at all and keep on keeping on.