Hackers Know Exactly How Much Money You Have (Here's How to Stop Them)

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[SPEAKER_03]: hackers will get into the environment and they just sit and ask for the money you have in your bank account.

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[SPEAKER_03]: They'll ask for $43,000, well I because they know you have it.

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[SPEAKER_03]: To pay a ransom is now a federal crime.

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[SPEAKER_03]: I've been doing IT for over 35 years.

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[SPEAKER_02]: So I have a story I've been hacked.

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[SPEAKER_02]: I was convinced that it was just gone.

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[SPEAKER_03]: The organizations that are doing the hacking, they're building dollar organizations.

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[SPEAKER_02]: What's up everybody, welcome back to another episode of the Entrepreneur Experience podcast where we talk about everything with business, money, and mindset.

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[SPEAKER_02]: I'm Jared Taylor, one of your hosts with JT visuals, and we have

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[SPEAKER_01]: Joe Caro with Action Coach the other co-host today's podcast.

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[SPEAKER_01]: I always act we we've been anticipating this one because it's been booked out about what a month and a half ago and because of somebody deciding to take a three week vacation We're gonna do it till today.

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[SPEAKER_01]: So I am excited to introduce actually a client of mine and an expert in technology and AI and cyber security is stuff

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[SPEAKER_01]: Yes, yes, I have a security support the whole thing all the stuff that you don't want to think about He does at all and he actually likes it guys help me welcome Jason man.

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[SPEAKER_01]: So they'll make a text What is going on Jason?

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[SPEAKER_01]: How are you today?

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[SPEAKER_01]: Some of Joves of Jared got to be here.

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[SPEAKER_01]: That would be weird We're probably gonna get a lot of people actually wanting to watch this because it hasn't a lot to do with AI Yeah, right the cyber security part.

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[SPEAKER_01]: I'm you know, whatever people are like all about AI today

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[SPEAKER_01]: I know that me I've been kicking the can down the road as far as like not wanting to do it and now I have to do it because then I don't I've realized what I'm missing out on and now the can turn into a dumpster.

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[SPEAKER_01]: Yeah, I did it hurt my toe when I try to kick it.

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[SPEAKER_01]: You know what I'm saying?

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[SPEAKER_01]: Like, you know, you kick something that gets bigger and bigger than boom of rakes or toe.

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[SPEAKER_01]: Then the dumpster showed up and it was driveway.

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[SPEAKER_01]: Hey guys, look, this is my time.

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[SPEAKER_01]: Can we just, well, I'm joking.

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[SPEAKER_01]: Jason, why don't you basically just kind of introduce yourself to our amazing audience of entrepreneurs?

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[SPEAKER_01]: And, you know, what is the most interesting part of who you are?

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[SPEAKER_03]: Well, thank you, Joe, glad to be here.

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[SPEAKER_03]: My name is Jason Manson, the owner and CEO of OmegaTex.

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[SPEAKER_03]: We are an IT cyber security and AI strategy company focused here in Kansas City and over in Chicago as well.

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[SPEAKER_03]: I've been doing IT for over 35 years.

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[SPEAKER_03]: So back in the day, when it was just a Commodore 64, yeah, way back that, what that far.

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[SPEAKER_03]: A lot of people listen or probably saying exactly that yeah, I've just I've enjoyed IT my entire life When you know I started out coding believe it or not I mean you know and just kind of grew up from there, but not like a patient you're the original clod No, I'm not the original clod.

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[SPEAKER_03]: I mean when when I could make my computer say hi as anyone I was when I was eight years old I thought it was a little thing in the world Microsoft Sam No, we're going back to cube basic Yeah, I think I walk off this podcast.

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[SPEAKER_01]: I have no idea what you're talking about

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[SPEAKER_01]: You just go oh, yeah, that's all that's interesting.

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[SPEAKER_01]: Joe did hurt.

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[SPEAKER_01]: That's all you did.

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[SPEAKER_01]: You just noticed you threw something on my base right now So that's good because I don't know Q base, so I never did it.

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[SPEAKER_01]: Yeah Yeah, well, sorry.

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[SPEAKER_03]: We're still in your your your light go ahead and keep introducing yourself So I married have four kids have one grand kid and one on the way.

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[SPEAKER_01]: So wait you have a grandchild.

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[SPEAKER_03]: I have a grandchild

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[SPEAKER_01]: You've got to even look like you have a grandchild.

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[SPEAKER_03]: Yeah, I wish I could say I'm younger, but I'm not.

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[SPEAKER_03]: I'm going to be 52 later this year.

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[SPEAKER_01]: Come on, Daddy, are you looking good?

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[SPEAKER_01]: Oh, yeah, nice.

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[SPEAKER_01]: Yeah, so that's the straightest I could be.

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[SPEAKER_01]: Yeah, good.

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[SPEAKER_01]: Right.

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[SPEAKER_03]: I appreciate that.

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[SPEAKER_03]: Yeah, I am almost a black belt and Taekwondo.

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[SPEAKER_03]: My middle daughter is a black belt and Taekwondo.

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[SPEAKER_03]: Oh, our whole family takes Taekwondo and some fashion.

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[SPEAKER_01]: Back everything, I just said.

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[SPEAKER_02]: Okay, so do you have a six pack knowing Taekwondo?

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[SPEAKER_02]: Yeah, no.

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[SPEAKER_02]: Because that was our call back to a previous episode.

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[SPEAKER_01]: Which are my holiday discipline people should have a six pack and they could be respected more.

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[SPEAKER_01]: Then we look down on like well, we don't have one.

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[SPEAKER_03]: So, well, that's a defined six pack first.

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[SPEAKER_03]: Are we talking about sick pack from the gym?

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[SPEAKER_03]: Are we talking about six pack from the other store?

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[SPEAKER_03]: So, yeah.

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[UNKNOWN]: Yeah.

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[SPEAKER_01]: You decide.

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[SPEAKER_01]: Nowadays we can just, you know, whatever.

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[SPEAKER_02]: But Tyquon do.

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[SPEAKER_02]: Tyquon do.

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[SPEAKER_02]: So, how's that impacted?

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[SPEAKER_02]: Like how you run business and everything?

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[SPEAKER_03]: Well, I mean, it allows me to a burnt stress off at night.

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[SPEAKER_03]: And yeah, believe it or not, as I'm doing different things with Taekwondo, I'm able to focus and clear my mind so that way when I get home, I can think about anything business-related, if I want to work on something that night.

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[SPEAKER_03]: I can work on something that night, it just helps us clear focus and push forward and keep me energetic too.

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[SPEAKER_02]: So when do you usually do it like at the end of the work time and then you make it?

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[SPEAKER_03]: Normally I'm doing Taekwondo four days a week from 7.30 to 8.30 every night, Friday night, going that and take off.

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[SPEAKER_03]: Dedication, man.

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[SPEAKER_03]: Yeah.

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[SPEAKER_01]: then we get to break boards on Saturday.

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[SPEAKER_01]: That's fun.

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[SPEAKER_01]: Yeah.

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[SPEAKER_01]: Okay, so I do have to ask are those boards like kind of halfway cut or you actually break the board?

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[SPEAKER_03]: Oh, no, they're they're solid wood and we're smashing them so.

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[SPEAKER_01]: All right.

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[SPEAKER_01]: I'll do that's awesome.

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[SPEAKER_01]: So for the myth buffers, busters out there.

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[SPEAKER_01]: Those boards are actually real boards.

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[SPEAKER_01]: Real boards.

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[SPEAKER_01]: Cool.

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[SPEAKER_01]: Right.

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[SPEAKER_02]: So then for your business, for people who are just meeting you for the first time, how do you usually explain what you do?

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[SPEAKER_03]: Well, I always like to explain it from the standpoint of we are a customer service company that does IT.

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[SPEAKER_03]: You know, we do customer service first is a customer service focus company.

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[SPEAKER_03]: it's easy to teach IT.

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[SPEAKER_03]: It really is.

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[SPEAKER_03]: But if you can't treat people like human beings and help them through whatever problem they're having, that's where we excel.

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[SPEAKER_02]: I got yelled at by an IT guy once.

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[SPEAKER_03]: Yeah, probably happens to a lot.

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[SPEAKER_03]: It's like last year.

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[SPEAKER_01]: How does that feel like he held at me?

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[SPEAKER_03]: When we get calls or we get tickets, people are already having a bad day.

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[SPEAKER_03]: And so like our team does everything to a reduce the stress and we just like to joke around have fun Bring that stress level down fix the problem and move on the guy was like you're cascading the internet I don't dude you don't have to yell at me though.

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[SPEAKER_01]: Just say you're welcome You're welcome.

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[SPEAKER_01]: You have a job You know, like let's talk about customer service really quick because I feel as if

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[SPEAKER_01]: As I coach a lot of businesses, the idea of customer service is kind of there, but it, you know,

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[SPEAKER_01]: There's so many more unique ways that you can provide an amazing experience for clients.

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[SPEAKER_01]: And people kind of just glance at over most entrepreneurs are like, well, this is what I do.

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[SPEAKER_01]: So you can easily be just like, hey, hello, okay, cool, we'll do this by it, right?

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[SPEAKER_01]: Go into some detail of the unique approaches that you do to kind of make sure that client experience is not just I'm repairing or taking care of a problem you have.

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[SPEAKER_01]: But like, what extent do you go to,

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[SPEAKER_01]: to make them feel good about the conversation you just had.

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[SPEAKER_01]: I mean, first and foremost, we treat them like a human being.

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[SPEAKER_03]: I mean, are there any unique things that you do to kind of emphasize that point without saying it?

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[SPEAKER_03]: I mean, we just, we talk with the people.

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[SPEAKER_03]: We, you know, how's your day going?

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[SPEAKER_03]: How the kids, we get to know each individual person that calls in.

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[SPEAKER_03]: We don't just treat them like a number.

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[SPEAKER_03]: We don't just treat like a ticket.

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[SPEAKER_03]: We actually work with them, talk with them,

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[SPEAKER_03]: having a conversation with them as well.

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[SPEAKER_03]: Why?

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[SPEAKER_03]: Because they're stuck there, either waiting for us or is all the problem.

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[SPEAKER_03]: If they can't be doing something else, we don't want it just to be dead air while we're talking, you know, sitting there, we engage in a conversation with them.

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[SPEAKER_03]: The more you get to know the people, it's easier to show them we actually care versus it just being a number.

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[SPEAKER_02]: Yeah, like that.

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[SPEAKER_03]: We don't want people to feel like they're a number.

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[SPEAKER_03]: We want them to feel like we're actually here to care and help with them.

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[SPEAKER_02]: What's the average IT client experience like?

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[SPEAKER_02]: Like the one, the version where they don't treat them like humans?

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[SPEAKER_03]: It varies.

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[SPEAKER_03]: And the reason I say that is are they talking to them on a phone?

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[SPEAKER_03]: Maybe, maybe not, or they're talking with them in chat, maybe, maybe not.

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[SPEAKER_03]: Are they talking to AI, maybe, maybe not.

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[SPEAKER_03]: So it really varies on that approach.

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[SPEAKER_03]: I'd say your average is people are probably opening up some sort of chat bot or chat box on the computer and interact with them.

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[SPEAKER_03]: Quick questions, quick answers.

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[SPEAKER_03]: There's no real human interaction is, you know, try this.

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[SPEAKER_03]: Did that work?

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[SPEAKER_03]: Okay, great.

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[SPEAKER_03]: Thanks.

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[SPEAKER_03]: Yeah.

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[SPEAKER_03]: Real short that you're not getting to know the person, it's like we can actually talk with our clients and our customers, hey, how was your weekend?

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[SPEAKER_03]: How are the kids soccer games going?

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[SPEAKER_03]: How was vacation?

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[SPEAKER_03]: We know these things because we interact with them on a human level.

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[SPEAKER_01]: Okay, cool.

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[SPEAKER_01]: Awesome.

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[SPEAKER_01]: And guys, it doesn't even need to be super a complicated unique like that.

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[SPEAKER_01]: It's just more of an effort to dig a little bit deep and mention things that are actually important to the people.

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[SPEAKER_01]: Just like like that.

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[SPEAKER_02]: Like what originally pulled you towards starting this business?

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[SPEAKER_03]: So I had been in the MSP industry, so managed service provider for about 15 years.

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[SPEAKER_03]: And I just really decided to go out on my own.

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[SPEAKER_03]: I wasn't necessarily the, I didn't like the way people were doing things.

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[SPEAKER_03]: I wanted to do things different.

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[SPEAKER_03]: I really wanted it to be customer focused.

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[SPEAKER_03]: I wanted that customer's centric approach.

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[SPEAKER_03]: I didn't want to just work for somebody

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[SPEAKER_03]: It'd be a number, it'd be a ticket, it'd be how many hours can you get in a week.

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[SPEAKER_03]: I wanted it to really be a partnership working with the clients, working with the customers, trying to solve their problems, trying to help them build their business value, help them achieve their goals.

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[SPEAKER_03]: It was really all customer-centric and customer-focused.

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[SPEAKER_02]: So you kind of saw like a problem and there's a gap that you were experiencing was missing and so you took matters in your own hands.

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[SPEAKER_03]: Yeah, I mean, I didn't see any MSPs out there really doing this.

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[SPEAKER_03]: It was how many numbers can we crunch in a week?

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[SPEAKER_03]: How many tickets can we close?

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[SPEAKER_03]: How many E.L. problems can we solve?

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[SPEAKER_03]: How much revenue can we generate?

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[SPEAKER_03]: It wasn't really...

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[SPEAKER_01]: Which are all pretty important to running a business.

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[SPEAKER_03]: Absolutely.

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[SPEAKER_01]: But you saw that there was a gap in the planning experience, which...

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[SPEAKER_01]: I think smart, smartly, you kind of put two together with, like, hey, if we can do all those things well and make them feel good, then more money comes in.

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[SPEAKER_03]: Absolutely.

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[SPEAKER_03]: I had an awesome mentor when I got into the MSP industry and he really had a customer first approach and that really helped engrave that as a culture and I continued that culture

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[SPEAKER_03]: And then as I moved on to a different MSP and then when starting my own MSP, I continued that approach and just, and I believed in hardcore.

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[SPEAKER_01]: Yeah.

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[SPEAKER_02]: So was there like a specific moment up to that choice?

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[SPEAKER_02]: Like, there was like, all right, that's it.

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[SPEAKER_02]: Like, I'm doing it myself.

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[SPEAKER_03]: Well, there was a Christmas that I was worried about a project.

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[SPEAKER_03]: And I shouldn't, I shouldn't have been focusing on the kids, all that, but the way that that MSP ran things, I was so stressed out about this project and such.

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[SPEAKER_03]: I knew at that moment.

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[SPEAKER_03]: I had to make a change.

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[SPEAKER_01]: So you felt like you had to sacrifice or invest time during Christmas to fix that problem correct.

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[SPEAKER_01]: Yeah.

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[SPEAKER_01]: And it was all mental, similar experiences.

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[SPEAKER_01]: But the cool thing is that led you to become an entrepreneur.

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[SPEAKER_01]: Correct.

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[SPEAKER_01]: Did it.

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[SPEAKER_01]: Yeah.

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[SPEAKER_01]: I jumped in and you convert more exactly.

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[SPEAKER_01]: I jumped in head first with no clots.

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[SPEAKER_01]: A lot of the satisfaction that led up to this.

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[SPEAKER_01]: Like talk about the vision of doing the business because you had the 15 years plus of experience working for somebody else.

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[SPEAKER_01]: There must have been a point where you're like, you know what?

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[SPEAKER_01]: I can start all over again.

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[SPEAKER_01]: I look for a company that will meet me where I'm at or you said, I can do this on my own.

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[SPEAKER_01]: What was that pivotal point?

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[SPEAKER_01]: What was the vision

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[SPEAKER_01]: You know, you must have done a lot of research too knowing who you are, like, what are the odds of me actually succeeding at business, you know?

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[SPEAKER_01]: Like, talked to us about that vision.

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[SPEAKER_03]: In the very beginning, there really wasn't a vision.

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[SPEAKER_03]: Did you?

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[SPEAKER_03]: Yeah.

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[SPEAKER_03]: It was okay.

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[SPEAKER_01]: The vision was to get freedom from it.

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[SPEAKER_01]: It really was.

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[SPEAKER_03]: It really was.

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[SPEAKER_03]: It was okay.

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[SPEAKER_03]: Let's just go do this on our own.

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[SPEAKER_03]: Jumped in, had first.

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[SPEAKER_03]: Didn't know anything really about sales and marketing.

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[SPEAKER_03]: I had to figure that out in such, so, um, I just knuckle down and started working on getting clients because when I opened the door, I had zero clients.

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[SPEAKER_03]: So, AKA, no revenue coming in.

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[SPEAKER_03]: So, I had to knuckle down and you took a job.

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[SPEAKER_02]: with to zero.

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[SPEAKER_02]: That took a jump to zero.

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[SPEAKER_02]: You didn't even start like side hustle.

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[SPEAKER_02]: No, I started.

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[SPEAKER_02]: I, he was on the cliff.

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[SPEAKER_01]: He looked down and said rocks.

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[SPEAKER_01]: Hmm, my head took a few rocks.

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[SPEAKER_01]: Yeah, rocks.

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[SPEAKER_01]: Go first down.

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[SPEAKER_01]: Yeah.

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[SPEAKER_01]: Like a regular on to manure.

13:10.730 --> 13:11.091
[SPEAKER_01]: Exactly.

13:11.251 --> 13:11.911
[SPEAKER_03]: Exactly.

13:12.051 --> 13:12.632
[SPEAKER_03]: Exactly.

13:12.892 --> 13:14.373
[SPEAKER_03]: So I knuckle down.

13:14.393 --> 13:17.796
[SPEAKER_03]: I started working through grinding and getting clients.

13:17.956 --> 13:18.136
[SPEAKER_03]: Yeah.

13:18.156 --> 13:18.717
[SPEAKER_02]: What does that mean?

13:18.737 --> 13:19.878
[SPEAKER_02]: What does grinding mean?

13:20.518 --> 13:32.667
[SPEAKER_03]: Well, I mean, at that time, it was, you know, making phone calls, showing up at companies, you know, canvassing and stuff, introducing them to who we were, because at that point in time, nobody knew about us.

13:33.107 --> 13:39.552
[SPEAKER_03]: And so I had to get our name out there and then people say, yep, let's give it a try and we did.

13:39.712 --> 13:47.118
[SPEAKER_03]: And those clients that, you know, very first six months that, you know, year that I started the business are still with us today.

13:47.578 --> 13:48.079
[SPEAKER_02]: Oh, that's cool.

13:48.479 --> 13:56.247
[SPEAKER_02]: So you got some clients and you acquired them by first establishing yourself in networking groups and where people are and all that.

13:56.327 --> 13:56.907
[SPEAKER_02]: Was that what it was?

13:56.927 --> 13:57.908
[SPEAKER_03]: I didn't go to networking groups.

13:58.068 --> 14:00.050
[SPEAKER_03]: I just started really knocking on doors.

14:00.611 --> 14:01.131
[SPEAKER_03]: Literally.

14:01.191 --> 14:01.452
[SPEAKER_01]: Yeah.

14:01.732 --> 14:10.760
[SPEAKER_01]: Let me ask about that because there's literally a lot of resistance around this when I work with some clients where if they're a startup or they're starting a new phase in business, most people, you

14:11.481 --> 14:16.268
[SPEAKER_01]: the average person wants to get all their ducks in a row before they go out and try to find a client.

14:16.769 --> 14:24.460
[SPEAKER_01]: It sounded like you had enough comments and snow, as I'm getting my ducks in a row, I need to talk to people because I need money.

14:26.433 --> 14:38.904
[SPEAKER_01]: You know, like, I know you like that like to get your ducks in a row like what kind of gave you the wisdom to like do both at the same time because most entrepreneurs don't do that and that's kind of why most fail in the first six months.

14:39.425 --> 14:42.187
[SPEAKER_03]: I mean, it really just boiled down to okay, I need revenue.

14:42.728 --> 14:44.109
[SPEAKER_03]: So how to get revenue?

14:44.169 --> 14:45.450
[SPEAKER_03]: You've got a land clients.

14:45.651 --> 14:46.331
[SPEAKER_03]: I knew the tools.

14:46.712 --> 14:48.053
[SPEAKER_03]: I mean, that was a easy part.

14:48.373 --> 14:50.594
[SPEAKER_03]: Really getting the tools pushed together.

14:51.075 --> 14:53.356
[SPEAKER_03]: Everything, I knew how to make the wheel on that approach.

14:53.456 --> 14:55.577
[SPEAKER_03]: So I had to go out and get the clients.

14:55.897 --> 14:57.218
[SPEAKER_03]: I already had the tools lined up.

14:57.418 --> 15:00.500
[SPEAKER_03]: Once I started getting the clients, everything just started rolling.

15:00.720 --> 15:04.422
[SPEAKER_02]: And such your main pitch and everything then, you know, it was so long.

15:04.462 --> 15:05.922
[SPEAKER_02]: Go, I don't really even remember.

15:06.303 --> 15:09.484
[SPEAKER_03]: Uh, and such, but, you know, it was figuring out.

15:09.504 --> 15:12.086
[SPEAKER_01]: I want to speak in an out kicking a punching bag or something like that.

15:12.386 --> 15:13.126
[SPEAKER_01]: Oh, I'll do it.

15:13.266 --> 15:13.807
[SPEAKER_01]: I'll do it.

15:13.907 --> 15:16.728
[SPEAKER_02]: Did they already have like some sort of, was there a certain like qualification?

15:18.384 --> 15:41.238
[SPEAKER_01]: out as I drove around like okay is that a big building yet is okay is probably got twenty twenty computers in it yet okay and so i mean it was really just old stations big business lost computers people who have money right now is the qualification to be yeah i mean it was actually that simple like if you want a marketing plan and you just started it's literally that's

15:42.236 --> 15:42.836
[SPEAKER_01]: Thank you, Jason.

15:42.937 --> 15:44.017
[SPEAKER_01]: Dude, it just takes the gut.

15:44.037 --> 15:47.540
[SPEAKER_03]: We just saved a lot of entrepreneurs right now.

15:47.560 --> 15:52.203
[SPEAKER_03]: I mean, when you really start from ground zero, you need the revenue.

15:52.304 --> 15:57.247
[SPEAKER_03]: So yeah, now it's a little bit easier because there's other tools out there that can help you.

15:57.287 --> 15:59.049
[SPEAKER_03]: But I mean, and I hate saying it this way.

15:59.489 --> 16:02.451
[SPEAKER_03]: Six years ago, five years ago, there really wasn't.

16:02.931 --> 16:05.834
[SPEAKER_03]: You had to, okay, I can go out and link it in to look at stuff.

16:06.194 --> 16:08.596
[SPEAKER_03]: But still, that's, that's the long game.

16:09.076 --> 16:10.237
[SPEAKER_02]: It is a, yeah, it's longer.

16:10.545 --> 16:15.167
[SPEAKER_03]: If the short game to get the revenue, you got to go introduce yourself, start having conversation people.

16:15.387 --> 16:16.828
[SPEAKER_03]: And that's what I did.

16:16.988 --> 16:25.451
[SPEAKER_02]: Because what I've realized in that, even back then, is that when you see someone face to face, they can catch a vibe that they can't catch anywhere else.

16:26.012 --> 16:28.473
[SPEAKER_02]: And so you can shortcut trust.

16:29.353 --> 16:36.156
[SPEAKER_02]: And now in 2026, with AI and everything, and ads everywhere, and there's like three ads in a row on Facebook, you know.

16:36.836 --> 16:39.638
[SPEAKER_02]: for people and they're getting for the same thing.

16:39.878 --> 16:43.801
[SPEAKER_02]: Yeah, for the same thing, for the competitors trust is very difficult.

16:43.821 --> 16:53.527
[SPEAKER_02]: And so it's a skeptical social media world out there, and they want to see proof, and they want to see, like someone they can trust, but in person, you shortcut that.

16:53.887 --> 16:54.228
[SPEAKER_01]: Yep, yeah.

16:54.648 --> 16:55.308
[SPEAKER_01]: We'll think about this.

16:55.448 --> 16:56.229
[SPEAKER_01]: Well, nothing about this.

16:56.789 --> 17:01.853
[SPEAKER_01]: Funny you should talk about that, because guess who's AI ads I'm seeing on social media pop up?

17:02.993 --> 17:03.714
[SPEAKER_02]: School of Hard knocks.

17:05.324 --> 17:12.707
[SPEAKER_01]: Oh, dude for real, yeah, yeah, I was like, yes, it's working and there's a lot of likes on it, too.

17:12.727 --> 17:14.768
[SPEAKER_02]: Yeah, they're using the custom audience.

17:15.188 --> 17:24.352
[SPEAKER_03]: Yeah, so I've got a partner on working with on that approach and stuff and they are not going to add out of the park and we're getting first time appointment, too.

17:24.492 --> 17:29.594
[SPEAKER_01]: So, well, it's not a little bit about AI because like that's kind of your specialty.

17:29.963 --> 17:30.884
[SPEAKER_03]: Yeah.

17:30.904 --> 17:31.484
[SPEAKER_03]: We shifted again.

17:31.504 --> 17:40.893
[SPEAKER_01]: I know cyber security is a big deal, but when you look at the clients and the qualified market for that, it's there, like, you know, but that's a larger cell in some cases.

17:41.273 --> 17:54.786
[SPEAKER_01]: Right now, people are shifting towards AI, but what I'm realizing, which brings you into like a very perfect market is it's also complicated, or people like me that just don't have the time to do it, where I'll scratch the service of chat and cloud.

17:55.326 --> 17:58.228
[SPEAKER_01]: But if I really want to implement AI, I need somebody that helped me.

17:58.368 --> 18:01.269
[SPEAKER_01]: And you are perfectly positioned for that.

18:01.449 --> 18:10.575
[SPEAKER_02]: Because you're not meant to be a coder or a developer and you run into those like, I mean, I mean, I mean, I didn't code a computer to say, hi, when I was eight years old, you did.

18:10.995 --> 18:15.377
[SPEAKER_01]: So let's talk about that business really quickly, because I see so many people talk about AI.

18:15.998 --> 18:19.099
[SPEAKER_01]: But the truth of the matter is, we need people to help us implement.

18:19.780 --> 18:21.261
[SPEAKER_01]: So how is that business doing?

18:21.281 --> 18:23.062
[SPEAKER_01]: And how do you uniquely position yourself?

18:23.750 --> 18:28.753
[SPEAKER_03]: Well, where if everybody thinks about it, you've been using AI for years and didn't even really think about it.

18:28.773 --> 18:29.474
[SPEAKER_03]: It's very easy.

18:29.494 --> 18:30.174
[SPEAKER_03]: Hello Siri.

18:30.334 --> 18:32.136
[SPEAKER_03]: Hello Jim and I, hello Alexa.

18:32.656 --> 18:33.457
[SPEAKER_03]: Everybody's been using it.

18:33.797 --> 18:35.098
[SPEAKER_03]: They just don't really think about it.

18:35.238 --> 18:35.838
[SPEAKER_03]: I'm just going off.

18:36.098 --> 18:36.298
[SPEAKER_03]: Yeah.

18:36.879 --> 18:44.184
[SPEAKER_03]: And so what's unique about us is we sit down and we talk with business owners about starting small.

18:44.364 --> 18:45.925
[SPEAKER_03]: Because everybody's biggest fear.

18:46.445 --> 18:48.307
[SPEAKER_03]: AI is going to remove an employee.

18:48.467 --> 18:51.349
[SPEAKER_03]: It's going to, you know, make your staff reduce.

18:52.229 --> 18:57.314
[SPEAKER_03]: realistically when we sit down and talk with business owners, we're talking about small processes to start.

18:57.534 --> 19:01.537
[SPEAKER_03]: What's one process in your business that your staff can't stand?

19:02.798 --> 19:04.040
[SPEAKER_03]: Can we eliminate it with AI?

19:04.440 --> 19:05.201
[SPEAKER_03]: You've done two things.

19:05.281 --> 19:06.021
[SPEAKER_03]: You've automated it.

19:06.101 --> 19:06.942
[SPEAKER_03]: You made it faster.

19:08.063 --> 19:11.306
[SPEAKER_03]: And you've helped your staff have a better day.

19:12.485 --> 19:14.947
[SPEAKER_01]: I've also found that it's not even at that point.

19:14.967 --> 19:15.908
[SPEAKER_01]: It's not even at a limiting.

19:16.008 --> 19:20.892
[SPEAKER_01]: It's just making my staff happier because sometimes that process is not that they hate it.

19:20.912 --> 19:27.557
[SPEAKER_01]: There's certain processes that wouldn't in the process that they don't like or it's time-consuming if you can't get to it, which makes them feel very anxious.

19:28.538 --> 19:35.524
[SPEAKER_01]: So we have like three or four chat bots that just take care of specific things for Kira and Dan and myself, like, cool.

19:36.545 --> 19:38.487
[SPEAKER_01]: But I'm finding, and you can correct me if I'm wrong,

19:39.606 --> 19:41.907
[SPEAKER_01]: It's not necessarily replacing anybody.

19:42.227 --> 19:46.529
[SPEAKER_01]: I'm actually getting four or five times more out of one person, right?

19:46.609 --> 19:48.570
[SPEAKER_01]: Because I allow them to use AI.

19:48.890 --> 19:49.730
[SPEAKER_01]: They're amplifies.

19:49.770 --> 19:55.913
[SPEAKER_01]: So you really amplifies and it leverages their skill to I'm getting more out of them.

19:57.234 --> 19:57.794
[SPEAKER_03]: And then.

19:58.553 --> 20:02.815
[SPEAKER_03]: What makes us even more unique is now we bring in the security features part of it.

20:02.856 --> 20:03.056
[SPEAKER_02]: Yeah.

20:03.236 --> 20:09.579
[SPEAKER_03]: How do we help secure data and transit our people supposed to have access to this data that type of thing.

20:10.840 --> 20:15.983
[SPEAKER_03]: So that's where our cybersecurity component comes in because we now we help get the tool in place.

20:16.003 --> 20:17.344
[SPEAKER_03]: We help get the process in place.

20:17.584 --> 20:19.325
[SPEAKER_03]: Then we help secure at the same time.

20:19.633 --> 20:22.033
[SPEAKER_03]: Okay, because that's where things are going.

20:22.314 --> 20:22.754
[SPEAKER_01]: Yeah.

20:22.774 --> 20:34.456
[SPEAKER_03]: There's going to be a compliance here around it, you know, in the next three to four years to where if you're using AI, you better have these certain things in place, because if you don't, government's going to knock on your door and ask for a fee.

20:35.776 --> 20:36.516
[SPEAKER_03]: That's, yeah.

20:36.836 --> 20:42.957
[SPEAKER_02]: Especially, I think I'm like medical people there too, because like, you have to be like HIPAA qualified and certified.

20:43.097 --> 20:45.898
[SPEAKER_01]: Actually, a lot of businesses require HIPAA, but most don't even know.

20:45.918 --> 20:46.318
[SPEAKER_01]: Yeah.

20:46.877 --> 20:47.177
[SPEAKER_01]: Really?

20:47.758 --> 20:48.499
[SPEAKER_01]: Yeah, well, I do.

20:48.919 --> 20:50.501
[SPEAKER_01]: I have a lot of information from people.

20:50.641 --> 20:51.202
[SPEAKER_01]: You know what I mean?

20:51.262 --> 20:53.404
[SPEAKER_01]: It has to be very, very secure and all that kind of stuff.

20:53.624 --> 20:54.866
[SPEAKER_01]: But by law, it's not right.

20:55.652 --> 20:56.573
[SPEAKER_01]: by law do I need a hippo?

20:56.873 --> 20:57.813
[SPEAKER_02]: Right, that's what I mean.

20:57.954 --> 21:03.557
[SPEAKER_01]: By law coaching, it's still a great area, but like lawyers, doctors, you know.

21:03.577 --> 21:09.021
[SPEAKER_03]: It's like, you may have some PII information, which you have to keep secure, but there's no PII.

21:09.161 --> 21:09.781
[SPEAKER_03]: Yeah.

21:09.821 --> 21:11.202
[SPEAKER_01]: Tell us about what PII is.

21:11.423 --> 21:13.304
[SPEAKER_03]: Personal identifiable information.

21:13.364 --> 21:13.784
[SPEAKER_03]: Okay, good.

21:13.884 --> 21:19.508
[SPEAKER_03]: So, you've got that information, so you have to do your due diligence to make sure you protect that.

21:19.588 --> 21:19.768
[SPEAKER_01]: Yes.

21:19.928 --> 21:23.811
[SPEAKER_03]: Now, what we're starting to see is like back in the day when hippo came out.

21:24.251 --> 21:31.780
[SPEAKER_03]: There was that lead-up period where, okay, here's the compliance, here's the rules, you've got X amount of time to implement it.

21:32.040 --> 21:36.425
[SPEAKER_03]: And then once that time frame was up, the the fine start happening.

21:37.366 --> 21:40.550
[SPEAKER_03]: Yeah, you're starting to see that with other compliances as well.

21:40.750 --> 21:43.653
[SPEAKER_03]: FTC safeguard is a good example, PCIDSS.

21:44.194 --> 21:48.277
[SPEAKER_03]: So if your company takes credit card payments, you've got to meet PCI DSLs.

21:48.517 --> 21:51.218
[SPEAKER_03]: If your IT companies aren't telling you that, you need it to talk to me.

21:51.399 --> 21:51.599
[SPEAKER_03]: Yeah.

21:51.779 --> 21:57.122
[SPEAKER_01]: We take our payments through QuickBooks and QuickBooks is really good, really good about getting your compliant.

21:57.742 --> 22:01.745
[SPEAKER_01]: If you don't do the compliance, you get charge an extra $10 per transaction.

22:01.765 --> 22:03.346
[SPEAKER_03]: So it's not just some system back in thing.

22:03.486 --> 22:04.507
[SPEAKER_03]: And it's not some system back in.

22:04.807 --> 22:13.332
[SPEAKER_03]: And what they also don't tell you is that if you've got a credit card machine in house or your entering information on the computer, your computers have to meet that component too.

22:13.593 --> 22:19.576
[SPEAKER_03]: A lot of people assume that their credit card company is taking care of it, but it's also data and transit.

22:19.596 --> 22:22.338
[SPEAKER_03]: So you have to make sure that site is compliant too.

22:22.819 --> 22:24.720
[SPEAKER_03]: That's where a lot of people fail.

22:25.260 --> 22:31.673
[SPEAKER_01]: Hmm, so and a lot of this is just things that people just don't know if they're not educated, they just don't know these things

22:31.975 --> 22:38.517
[SPEAKER_03]: Well, a lot of companies in that 50 and under range, 15 employees and under, they have a buddy.

22:38.757 --> 22:43.198
[SPEAKER_03]: Or they have somebody in house that knows a little bit about computers, taking care of things.

22:44.018 --> 22:46.418
[SPEAKER_03]: That's where your business really comes at risk.

22:47.259 --> 22:51.380
[SPEAKER_03]: Something happens, you have not done your due diligence to protect the data.

22:51.500 --> 22:59.121
[SPEAKER_03]: A lot of states are implementing cybersecurity safe laws to where you've got to meet these minimum requirements.

23:02.302 --> 23:25.743
[SPEAKER_01]: So while that's coming in law states a law states already have it Wow, okay, I don't know why you just just enforced a lot of anxiety on me right now What rules are you breaking all I heard he's no no no What happens is so much information like what I did I did I did I and then all this and I heard government on my arch Shoot you know, I mean like yep, there's two things I hate taxes in government

23:26.392 --> 23:38.644
[SPEAKER_02]: understood, understood, okay, so you don't want the roads, you don't want to use a government to have to have a government bro, sorry, I do, he doesn't do it that, it's good to disagree, right, exactly.

23:38.664 --> 23:44.210
[SPEAKER_01]: Well, I remember the thing is like we're going to start to purposely disagree on a lot of things, so that they can make this podcast interesting.

23:44.250 --> 23:45.992
[SPEAKER_02]: Do you think you can go to timeout or something?

23:46.873 --> 23:48.154
[SPEAKER_02]: Yes, we might need to take a break.

23:50.536 --> 24:04.346
[SPEAKER_02]: He just ruffed to me because he said a joke and it actually turned out like as a nice reflection of like you said Jared has that problem of a two honest or something like that it made a clip Yeah, Jared has an issue with being too honest.

24:04.386 --> 24:12.132
[SPEAKER_02]: Yeah, or something and then I'm like wait I found myself talking to other people and I said very honest things and I mean well by it, but I'm like

24:12.927 --> 24:14.149
[SPEAKER_02]: thing I came across right.

24:14.870 --> 24:17.693
[SPEAKER_02]: So I'm like, okay, all right, I'm like level up my EQ a little bit.

24:18.174 --> 24:18.715
[SPEAKER_01]: Gotcha.

24:18.735 --> 24:19.676
[SPEAKER_01]: Sorry, I'll help us with that.

24:19.796 --> 24:20.597
[SPEAKER_02]: Yeah, definitely.

24:20.737 --> 24:24.763
[SPEAKER_02]: But at the same time, I'm like, dude, the world's too short, like, we need more honesty.

24:26.284 --> 24:26.845
[SPEAKER_02]: Life's too short.

24:26.865 --> 24:27.186
[SPEAKER_02]: Not more.

24:27.206 --> 24:28.027
[SPEAKER_01]: Life is too short.

24:29.855 --> 24:32.476
[SPEAKER_01]: So she's laughing because it's in the world's too short.

24:32.576 --> 24:33.557
[SPEAKER_01]: The world's too short.

24:33.677 --> 24:34.557
[SPEAKER_01]: Life is too short.

24:34.637 --> 24:36.458
[SPEAKER_01]: People get too offended, you know, whatever.

24:36.558 --> 24:38.759
[SPEAKER_01]: Yeah, you gotta be straight with people.

24:38.779 --> 24:42.000
[SPEAKER_01]: I think that in your industry, you have that opportunity.

24:42.060 --> 24:48.383
[SPEAKER_01]: Like if you're just straight and let them know, basically what you did with us, you know, it's like a known brainer's like, well, you want to protect yourself or not.

24:49.063 --> 24:49.484
[SPEAKER_03]: Yeah.

24:49.784 --> 24:56.370
[SPEAKER_03]: And business owners, they don't think about IT or cybersecurity because they don't hear about it on the news.

24:56.971 --> 24:58.292
[SPEAKER_03]: They hear about the big corporations.

24:58.612 --> 24:58.893
[SPEAKER_03]: Oh, yeah.

24:59.093 --> 25:08.422
[SPEAKER_03]: Of course, you're going to hear about the big corporations because they're the ones actually getting hit them getting hit and making the news for small businesses get hit more.

25:08.762 --> 25:08.962
[SPEAKER_03]: Yeah.

25:08.982 --> 25:11.705
[SPEAKER_03]: So last year, small businesses got hit over 40

25:13.550 --> 25:15.432
[SPEAKER_03]: Yeah, over 40% of small business got hit.

25:16.112 --> 25:16.973
[SPEAKER_01]: You never heard about that.

25:17.233 --> 25:17.513
[SPEAKER_01]: Why?

25:17.733 --> 25:18.574
[SPEAKER_01]: Cause they're not big enough.

25:18.594 --> 25:23.138
[SPEAKER_01]: I just know when my bank just sends me another credit card and like, hey, you were part of a data breach or something like that.

25:23.498 --> 25:23.758
[SPEAKER_03]: Yep, yeah.

25:24.119 --> 25:28.122
[SPEAKER_01]: And then we, we occasionally get these letters, hey, we are a law firm suing Target.

25:28.302 --> 25:29.103
[SPEAKER_01]: We need as many people.

25:29.123 --> 25:32.305
[SPEAKER_01]: And so we got a check for like $3 or something like that when the lawsuit's done.

25:32.606 --> 25:34.687
[SPEAKER_01]: Here, here's your portion of the bank.

25:34.727 --> 25:35.308
[SPEAKER_01]: Okay.

25:36.268 --> 25:38.969
[SPEAKER_03]: people don't really think about what really happens now.

25:39.209 --> 25:42.090
[SPEAKER_03]: So hackers will get into the environment and they just sit.

25:42.931 --> 25:43.711
[SPEAKER_03]: They just wait.

25:44.111 --> 25:46.172
[SPEAKER_03]: They look at how much money you have in your bank account.

25:46.532 --> 25:47.532
[SPEAKER_03]: When do you get paid?

25:47.612 --> 25:48.653
[SPEAKER_03]: When does money go out?

25:49.133 --> 25:52.014
[SPEAKER_03]: They look at all these different strategies and transactions.

25:52.354 --> 25:54.615
[SPEAKER_03]: So they know exactly when to strike.

25:55.632 --> 25:57.653
[SPEAKER_03]: and ask for the money you have in your bank account.

25:58.314 --> 25:59.834
[SPEAKER_01]: So because of the amount that you have.

25:59.854 --> 26:02.776
[SPEAKER_03]: Yeah, so you, okay, you've got $43,000 in your bank account.

26:02.956 --> 26:04.397
[SPEAKER_03]: They'll ask for $43,000.

26:04.617 --> 26:04.817
[SPEAKER_03]: Why?

26:04.837 --> 26:05.798
[SPEAKER_03]: Because they know you have it.

26:06.258 --> 26:09.940
[SPEAKER_03]: Realistically, if you ask for half a million, are you going to get half a million?

26:10.060 --> 26:10.260
[SPEAKER_03]: No.

26:10.660 --> 26:12.241
[SPEAKER_03]: So they'll ask for the $43,000.

26:13.182 --> 26:15.763
[SPEAKER_03]: And now, people will pay it.

26:16.744 --> 26:20.186
[SPEAKER_03]: But what they don't know is if they pay it, it's also a federal crime.

26:20.887 --> 26:21.847
[SPEAKER_01]: Oh, to pay out a hacker.

26:21.867 --> 26:24.068
[SPEAKER_03]: To pay it, ransom is now a federal crime.

26:24.528 --> 26:24.928
[SPEAKER_01]: Whoa.

26:25.268 --> 26:32.031
[SPEAKER_01]: So there's all these other not pay a hacker or their ransom, let the FBI take care of it, right?

26:32.051 --> 26:34.592
[SPEAKER_02]: In most of the time, they spoof the web page anyway.

26:34.692 --> 26:47.436
[SPEAKER_02]: And they're like, they try to keep you on a call and then they like, have you log into the bank or something, but then they screen share share and what they did was like, go into the Google Chrome local code interpretation and then like,

26:48.597 --> 26:55.128
[SPEAKER_02]: they change it so it says a different number, and so to you it looks real, because it's literally right there on the screen.

26:55.349 --> 26:59.215
[SPEAKER_03]: Well, and this is where AI is getting used the wrong way.

27:00.718 --> 27:26.095
[SPEAKER_03]: hackers are going out making an email look identical to what your the way you talk somebody on your staff receives that hey we need to wire this this amount of money over to this location can take care of that for me and they won't think about it why could they mean I've been trained the right way come straight from you correct so sure should business owners especially if they're in that size where it's like they have

27:28.057 --> 27:28.843
[SPEAKER_01]: They have a lot of money.

27:28.923 --> 27:30.092
[SPEAKER_01]: Like, would you encourage?

27:31.050 --> 27:37.892
[SPEAKER_01]: within your service to say, hey, like, come up with a training manual or a training program where it's like, there's more checks and balances before you make a big move like that.

27:38.012 --> 27:41.673
[SPEAKER_01]: If you get an email, it's like, hey, don't, like, confirm it here, confirm something here.

27:41.913 --> 27:43.614
[SPEAKER_03]: Rule of two, rule of two.

27:43.894 --> 27:48.856
[SPEAKER_03]: To get it e-basically, if somebody gets an email like that, that person should talk to their boss.

27:49.336 --> 27:53.577
[SPEAKER_03]: Hey, I'm not sure if this is real or not, but I need you to double check it.

27:53.777 --> 27:57.818
[SPEAKER_03]: And then that person should already be following a different process that somebody else

27:59.899 --> 28:03.862
[SPEAKER_03]: So you've got two people, another set of eyes looking at it to make sure it's real.

28:04.923 --> 28:09.466
[SPEAKER_03]: One of the two people's going to see something about this doesn't line up and in such.

28:09.567 --> 28:12.709
[SPEAKER_03]: So kind of the rule to make sure two other sets of eyes look at it.

28:13.049 --> 28:17.032
[SPEAKER_03]: You also want to make sure you've got processes and procedures in place for those types of things.

28:17.433 --> 28:17.733
[SPEAKER_03]: Okay.

28:18.453 --> 28:22.637
[SPEAKER_03]: When somebody wants a wire transfer of that size, do you call them?

28:23.464 --> 28:27.107
[SPEAKER_03]: Devarify on a number that you actually know is correct.

28:27.167 --> 28:27.888
[SPEAKER_03]: Well, the banks do it.

28:28.348 --> 28:28.808
[SPEAKER_01]: Thanks, dude.

28:29.009 --> 28:35.154
[SPEAKER_01]: I had like a call a year ago saying, hey, Mr. Caro is like, yes, this is Wells Fargo Bank.

28:35.554 --> 28:41.519
[SPEAKER_01]: I just want to confirm the individual who is trying to withdraw $53,000 from your account is something from you.

28:41.539 --> 28:42.320
[SPEAKER_01]: I'm like, wait, what?

28:42.920 --> 28:43.681
[SPEAKER_01]: Well, branch is from.

28:44.101 --> 28:46.503
[SPEAKER_01]: Oh, this branch is from somewhere in like a different state.

28:46.523 --> 28:47.104
[SPEAKER_01]: I forgot what it was.

28:47.124 --> 28:51.427
[SPEAKER_01]: I was like, no, can you explain how this person looks?

28:53.029 --> 28:55.632
[SPEAKER_01]: No, so they did a really good job of like confirming.

28:55.652 --> 29:13.387
[SPEAKER_01]: Yeah, but they like shut everything down, sent me new cards, did all that kind of stuff because somehow some way my bank account information and it was like at the point where somebody can actually make it withdrawal and because their procedure is what it is, they called me.

29:14.068 --> 29:20.375
[SPEAKER_01]: I'm like, thank God that happened because we would have just like looked at our bank account, something would have overdrafted and that's how it would fit it out.

29:20.496 --> 29:21.417
[SPEAKER_02]: Isn't that like checks?

29:22.137 --> 29:23.679
[SPEAKER_02]: Because it has your account number rowding number.

29:23.859 --> 29:24.781
[SPEAKER_02]: Can't someone pull that?

29:25.201 --> 29:28.245
[SPEAKER_03]: I mean, very easily, some may get a hold or check they could, but also.

29:28.265 --> 29:31.088
[SPEAKER_02]: So technically, that's like one of the most insecure things.

29:31.328 --> 29:38.132
[SPEAKER_03]: But if you all have to think about it too, all the data breaches that are out there, it can include ACH information in the marriage.

29:38.232 --> 29:44.176
[SPEAKER_03]: I mean, there's so many different ways people get your information because a breach happens every day, multiple times a day.

29:44.296 --> 29:51.241
[SPEAKER_03]: So any company that you buy something from, if you put a credit card or an ACH information, that information could get breached.

29:51.621 --> 29:52.602
[SPEAKER_01]: What's the safest way?

29:53.867 --> 30:08.501
[SPEAKER_03]: to pay for things and what we do is we have a separate account that we basically just put anything that we're purchasing on that amount of money in that account and then all our funds are in different accounts at a different bank.

30:08.982 --> 30:09.642
[SPEAKER_03]: That's what we do.

30:10.083 --> 30:12.064
[SPEAKER_01]: I switched like I have my money like five different meetings.

30:12.165 --> 30:12.365
[SPEAKER_03]: Yeah.

30:12.874 --> 30:18.643
[SPEAKER_03]: So yeah, that way, if somebody does get that information great, there's probably no money in it, because we're not purchasing anything.

30:19.564 --> 30:20.245
[SPEAKER_03]: That type of stuff.

30:20.265 --> 30:21.587
[SPEAKER_03]: So that's the approach we take.

30:21.828 --> 30:25.073
[SPEAKER_03]: Realistically, you just need to be smart about what you're doing.

30:25.473 --> 30:27.917
[SPEAKER_03]: If you're putting your credit card information out there,

30:28.678 --> 30:32.361
[SPEAKER_03]: Okay, maybe get a card that has a $500 credit limit.

30:32.862 --> 30:33.502
[SPEAKER_03]: Something small.

30:34.143 --> 30:36.205
[SPEAKER_03]: That way, if they get it, it's $500.

30:37.406 --> 30:39.488
[SPEAKER_03]: Majority people can make that up.

30:39.508 --> 30:40.589
[SPEAKER_03]: Yeah, you can recover.

30:40.749 --> 30:41.389
[SPEAKER_03]: $50,000.

30:41.670 --> 30:43.251
[SPEAKER_03]: That's a different story in size.

30:43.271 --> 30:43.872
[SPEAKER_03]: Way different story.

30:43.892 --> 30:46.194
[SPEAKER_03]: So you just, you want to be smart about what you're doing.

30:46.374 --> 30:52.199
[SPEAKER_03]: Maybe use, you know, PayPal, as an example, where they're not getting your actual credit card information or the

30:54.721 --> 31:02.610
[SPEAKER_02]: I don't trust those e-commerce sites and this has inner your card info and I don't like entering card info into a blank form.

31:02.630 --> 31:02.970
[SPEAKER_02]: Correct.

31:03.371 --> 31:07.015
[SPEAKER_02]: At all, I really want like Apple or PayPal.

31:07.692 --> 31:08.313
[SPEAKER_02]: Do they have VINMA?

31:08.333 --> 31:11.616
[SPEAKER_02]: I don't know, but like I want one of those options.

31:11.636 --> 31:11.856
[SPEAKER_02]: Yeah.

31:12.016 --> 31:14.258
[SPEAKER_03]: So, I mean, you just, you have to be smart about what you're doing.

31:14.298 --> 31:16.660
[SPEAKER_03]: If you're buying something, look at the site.

31:16.920 --> 31:19.343
[SPEAKER_03]: It does it actually look authentic.

31:19.923 --> 31:22.866
[SPEAKER_03]: Do your do some due diligence and make sure.

31:22.946 --> 31:27.450
[SPEAKER_01]: Sometimes not, but like people still enter their card of a patient in those shady looking sites, didn't?

31:27.750 --> 31:32.675
[SPEAKER_02]: Well, it is a particular networking group that I just recently paid for something that did not look.

31:34.255 --> 31:34.855
[SPEAKER_02]: that good.

31:35.115 --> 31:36.636
[SPEAKER_02]: Like it didn't look trustworthy.

31:37.436 --> 31:38.276
[SPEAKER_02]: Is it three letters?

31:38.436 --> 31:38.716
[SPEAKER_02]: Yes.

31:39.457 --> 31:40.897
[SPEAKER_02]: Dude, did they need better white?

31:41.217 --> 31:41.497
[SPEAKER_02]: Yes.

31:41.837 --> 31:42.678
[SPEAKER_02]: They need improvement.

31:43.038 --> 31:48.519
[SPEAKER_03]: So you can also do your due diligence and look up that that company name and look for reviews.

31:49.360 --> 31:52.140
[SPEAKER_03]: And you'll start seeing stuff out there, okay?

31:52.160 --> 31:52.340
[SPEAKER_03]: Yeah.

31:52.821 --> 31:52.981
[SPEAKER_03]: Yeah.

31:53.001 --> 31:55.241
[SPEAKER_03]: The item looks real good online.

31:55.261 --> 31:56.182
[SPEAKER_03]: It's a real cheap price.

31:56.482 --> 31:57.362
[SPEAKER_03]: That's probably red flag.

31:57.602 --> 31:59.083
[SPEAKER_03]: But dude, dude is a quick search.

31:59.203 --> 31:59.883
[SPEAKER_03]: Look for reviews.

32:00.043 --> 32:00.643
[SPEAKER_03]: See what you find.

32:00.803 --> 32:01.063
[SPEAKER_02]: Yeah.

32:01.363 --> 32:05.225
[SPEAKER_03]: And if you get to see a lot of bad stuff, can you probably want to not enter your information?

32:05.806 --> 32:06.726
[SPEAKER_02]: Well, about like password.

32:06.746 --> 32:08.407
[SPEAKER_02]: How do you manage passwords as a business?

32:08.827 --> 32:11.228
[SPEAKER_03]: As a business, you want to make sure you have a password manager.

32:11.468 --> 32:13.589
[SPEAKER_03]: If you store it in chrome, the hackers can get it.

32:13.850 --> 32:15.751
[SPEAKER_03]: If you store it in edge, the hackers can get it.

32:15.791 --> 32:16.771
[SPEAKER_03]: You store it in fire fox.

32:16.791 --> 32:17.591
[SPEAKER_03]: The hackers can get it.

32:18.572 --> 32:18.992
[SPEAKER_03]: Very simple.

32:21.613 --> 32:22.454
[SPEAKER_02]: Do you ever think about that?

32:22.474 --> 32:22.534
[SPEAKER_02]: No.

32:25.795 --> 32:28.800
[SPEAKER_02]: And what about like people who use the same password for like everything?

32:29.461 --> 32:30.542
[SPEAKER_03]: Uh, why?

32:30.823 --> 32:31.824
[SPEAKER_03]: I mean, yeah, makes it easy.

32:31.844 --> 32:33.387
[SPEAKER_03]: You should have subbed it.

32:34.644 --> 32:38.547
[SPEAKER_03]: It makes it easier to remember, but it also makes it hacker's life real simple.

32:38.747 --> 32:38.987
[SPEAKER_02]: Yeah.

32:39.207 --> 32:41.529
[SPEAKER_03]: Everybody's like, well, I can't remember complicated passwords.

32:41.629 --> 32:41.909
[SPEAKER_03]: Great.

32:41.989 --> 32:42.889
[SPEAKER_03]: Make it a phrase.

32:43.250 --> 32:45.411
[SPEAKER_03]: Make it, you know, a long phrase or something.

32:45.531 --> 32:47.412
[SPEAKER_03]: Things like that are a lot easier to remember.

32:47.653 --> 32:47.873
[SPEAKER_03]: Yeah.

32:48.053 --> 32:49.434
[SPEAKER_03]: Versus a complicated password.

32:49.594 --> 32:53.216
[SPEAKER_03]: The actual chances of getting a long phrase right are a lot lower.

32:53.677 --> 32:54.297
[SPEAKER_01]: Any chance.

32:54.357 --> 32:57.079
[SPEAKER_01]: Jump over the black and blue and white.

32:57.679 --> 33:00.240
[SPEAKER_02]: Or it's something like seven zeros but you spell it out.

33:00.300 --> 33:01.281
[SPEAKER_02]: It's like S.E.V.E.

33:01.541 --> 33:02.041
[SPEAKER_02]: and Z.E.

33:02.181 --> 33:02.621
[SPEAKER_02]: or us?

33:03.601 --> 33:05.362
[SPEAKER_02]: No one would don't or see it, not kidding.

33:06.343 --> 33:08.663
[SPEAKER_02]: Well, you need to have different passwords per site too.

33:08.944 --> 33:09.144
[SPEAKER_03]: Yeah.

33:09.624 --> 33:14.946
[SPEAKER_02]: Because if one site gets breached, they're going to go try your other one site to site.

33:15.006 --> 33:15.306
[SPEAKER_03]: Yeah.

33:15.506 --> 33:22.369
[SPEAKER_03]: And that's where the password manager comes into play because now you can, it will, it to like a verification or something.

33:22.409 --> 33:23.429
[SPEAKER_03]: Oh, 2FA, you're going to pay.

33:23.609 --> 33:24.370
[SPEAKER_01]: Well, so.

33:25.370 --> 33:30.752
[SPEAKER_03]: Password Manager, yeah, she'd always have two FAA enabled, and it should always be first before the password.

33:31.833 --> 33:37.315
[SPEAKER_03]: Because it was, I mean, so you enter your information into the two FAA, you're into the password manager program.

33:37.675 --> 33:39.796
[SPEAKER_03]: The first thing it does is ask you for two FAA.

33:40.236 --> 33:41.417
[SPEAKER_03]: Before you even get to the password.

33:42.107 --> 33:42.988
[SPEAKER_03]: It asks you for 2FA.

33:43.008 --> 33:46.450
[SPEAKER_03]: So it's it's already starting to buffet on the password manager.

33:46.610 --> 33:46.810
[SPEAKER_01]: Yeah.

33:47.111 --> 33:47.471
[SPEAKER_03]: Oh, okay.

33:47.491 --> 33:47.851
[SPEAKER_03]: You should.

33:47.891 --> 33:50.813
[SPEAKER_01]: You should always have what is a good password manager like what's out there.

33:50.873 --> 33:57.078
[SPEAKER_03]: We prefer keeper because it always asks for your 2FA code right off the bat.

33:57.338 --> 34:00.200
[SPEAKER_03]: Then once you're verified, it asks you for your password.

34:01.033 --> 34:02.994
[SPEAKER_03]: Then once you get past work, you get in.

34:03.294 --> 34:05.834
[SPEAKER_02]: Well, like management, like for teams, then, too.

34:06.014 --> 34:07.675
[SPEAKER_02]: Like, just keep, is that good for that?

34:07.855 --> 34:08.375
[SPEAKER_03]: Oh, absolutely.

34:08.535 --> 34:08.815
[SPEAKER_03]: Absolutely.

34:08.835 --> 34:10.435
[SPEAKER_03]: It's individual teams, the whole on yards.

34:10.515 --> 34:16.017
[SPEAKER_03]: Like, allow those, Ariah, to have access to this, because we need to log into social media accounts.

34:16.037 --> 34:16.297
[SPEAKER_03]: Correct.

34:16.317 --> 34:18.977
[SPEAKER_03]: So you could kind of be like the past work God.

34:19.417 --> 34:21.178
[SPEAKER_03]: And then you, you would share it.

34:21.378 --> 34:22.458
[SPEAKER_03]: I just boosted as you go.

34:25.119 --> 34:26.839
[SPEAKER_03]: You could share with, with, with, with,

34:30.356 --> 34:33.038
[SPEAKER_03]: It she doesn't have to worry about it because it's already replicated over to her.

34:33.138 --> 34:34.019
[SPEAKER_03]: Oh, dude, I love that.

34:34.520 --> 34:34.860
[SPEAKER_03]: Keeper.

34:35.080 --> 34:36.601
[SPEAKER_01]: What did that go for like a month?

34:36.921 --> 34:38.803
[SPEAKER_03]: The year you're looking at under five bucks a month.

34:39.063 --> 34:39.524
[UNKNOWN]: Don't do.

34:39.544 --> 34:39.664
[UNKNOWN]: Dude.

34:39.924 --> 34:42.266
[SPEAKER_01]: Do you have an affiliate link?

34:44.027 --> 34:44.708
[SPEAKER_03]: Just give me a call.

34:44.728 --> 34:45.388
[SPEAKER_03]: I can take area.

34:45.449 --> 34:47.951
[SPEAKER_02]: Well, get in affiliate link and we can post it in the description.

34:47.971 --> 34:49.772
[SPEAKER_02]: That's a free ad for keeper.

34:49.792 --> 34:51.433
[SPEAKER_03]: I will, I will try to do that.

34:51.494 --> 34:53.115
[SPEAKER_03]: They don't do affiliate links and stuff.

34:53.135 --> 34:55.117
[SPEAKER_03]: There's a different process because we're an actual partner.

34:55.637 --> 34:56.458
[SPEAKER_02]: Oh, I gotcha.

34:58.377 --> 34:59.058
[SPEAKER_02]: Dude, okay.

34:59.459 --> 35:04.105
[SPEAKER_01]: Well, a sign-up link or a call to action for a keeper, right over here?

35:04.365 --> 35:15.280
[SPEAKER_02]: Because yeah, I mean, I'm dealing with like we have a very secure process with like our social media account Which holds the information and we can send a link to

35:16.241 --> 35:21.749
[SPEAKER_02]: a customer and then they can like link their account and then we go in and move things.

35:21.769 --> 35:28.437
[SPEAKER_02]: So without us ever knowing what their social media log ends are, but it's very restricting to do it that way.

35:28.938 --> 35:32.383
[SPEAKER_02]: So we actually need to run it as if we're in in house team for them.

35:33.205 --> 35:46.112
[SPEAKER_02]: And I need a solution for something like that where we can manage like we can have the clients enter the information in the passwords and they can like kill us off whenever they want.

35:46.572 --> 35:51.795
[SPEAKER_02]: Like something like that I feel like would be really good because we need a direct log in to Facebook.

35:51.815 --> 35:54.856
[SPEAKER_02]: We need a direct log in to Instagram and all of them.

35:54.876 --> 35:55.057
[SPEAKER_01]: Yeah.

35:55.717 --> 35:56.117
[SPEAKER_02]: We can talk.

35:56.497 --> 35:57.178
[SPEAKER_02]: Okay that'd be cool.

35:57.198 --> 35:57.418
[SPEAKER_02]: Yeah.

35:58.418 --> 35:59.079
[SPEAKER_01]: I like this guy.

35:59.439 --> 35:59.819
[SPEAKER_01]: Don't tell.

36:00.079 --> 36:01.380
[SPEAKER_02]: That's an implementation thing.

36:02.490 --> 36:15.579
[SPEAKER_01]: We went down that cyber security route like that's I think you've sparked even in me just like an interest in looking at everything again And I think I think if people were just very very intentional at least once a month once a quarter just a look at their stuff It made you that they're compliant.

36:15.899 --> 36:22.004
[SPEAKER_01]: That will save a lot of heartache Because I don't think it's a matter of if it's always a matter of when something will happen correct.

36:22.024 --> 36:23.144
[SPEAKER_01]: Yeah, correct.

36:23.164 --> 36:25.346
[SPEAKER_02]: Well, okay So I have a story I've been hacked

36:27.189 --> 36:31.072
[SPEAKER_02]: And I'm a pretty secure person as far as like I don't do same password everywhere.

36:31.652 --> 36:32.893
[SPEAKER_02]: I figured out what happened.

36:33.454 --> 36:34.514
[SPEAKER_02]: Yeah, why I'm getting to that.

36:34.855 --> 36:37.396
[SPEAKER_01]: I'll be around the bush and it's a big bush.

36:39.218 --> 36:39.938
[SPEAKER_02]: It was Facebook.

36:40.198 --> 36:41.299
[SPEAKER_02]: Okay.

36:41.319 --> 36:46.903
[SPEAKER_02]: And they got a hold of my personal account in an encrypted way.

36:48.003 --> 36:49.645
[SPEAKER_02]: Because back in the day,

36:50.540 --> 36:53.183
[SPEAKER_02]: I used sign-in with Facebook on games.

36:54.144 --> 36:54.384
[SPEAKER_02]: Yep.

36:54.725 --> 37:01.853
[SPEAKER_02]: And then Facebook apparently patched something, but it on an old game it was still accessible.

37:02.353 --> 37:03.795
[SPEAKER_02]: Apparently, like there was a back door.

37:04.759 --> 37:09.403
[SPEAKER_02]: So they somehow got a hold of a leak from a very old game, which is probably easy to hack by now.

37:09.463 --> 37:17.891
[SPEAKER_02]: And then they went into my personal Facebook, tried to destroy it, did some things, I guess, inappropriate and Facebook shut down the whole account.

37:17.991 --> 37:18.111
[SPEAKER_02]: Yep.

37:18.732 --> 37:23.496
[SPEAKER_02]: So the bad thing is that was actually attached to my Facebook business page.

37:23.756 --> 37:23.917
[SPEAKER_02]: Yep.

37:24.597 --> 37:30.799
[SPEAKER_02]: and I had a little bit of a following then I think I had 800 followers or something like and I didn't want to start over.

37:30.999 --> 37:32.660
[SPEAKER_02]: This was like 2022 I think.

37:33.220 --> 37:44.004
[SPEAKER_02]: My own security protocol on my business page was not good because I was the only one attached to the page.

37:45.138 --> 37:51.322
[SPEAKER_02]: So since I was the only one attached to the page, I lost my personal Facebook, and I lost my business page.

37:52.482 --> 37:54.684
[SPEAKER_02]: And it's basically the black sucks.

37:55.064 --> 37:56.365
[SPEAKER_02]: Yeah, it's a process.

37:57.085 --> 37:59.466
[SPEAKER_02]: So I was convinced that it was just gone.

38:00.587 --> 38:03.009
[SPEAKER_02]: Because they wouldn't get a hold of me and I had to do something.

38:03.029 --> 38:06.050
[SPEAKER_02]: You can't just sit around as a business owner and like wait.

38:06.110 --> 38:06.250
[SPEAKER_02]: No.

38:07.031 --> 38:11.954
[SPEAKER_02]: So I started a new page, started a new account, went off fresh, and like so where it is now,

38:12.655 --> 38:15.256
[SPEAKER_02]: where it's grown so far, and so far I've passed it.

38:15.276 --> 38:20.859
[SPEAKER_02]: But now it's like, everything needs two factor, apparently I was turned off, I didn't realize it.

38:21.179 --> 38:24.800
[SPEAKER_02]: But they took that once they had the password.

38:25.621 --> 38:28.682
[SPEAKER_02]: I started, it was in the same timing I started getting notifications of.

38:28.982 --> 38:30.463
[SPEAKER_02]: So I'm just trying to get into your eye-globald.

38:31.838 --> 38:33.299
[SPEAKER_02]: Yep, they just start trying it.

38:33.319 --> 38:34.500
[SPEAKER_02]: They're like, hey, it's the same email.

38:34.560 --> 38:35.941
[SPEAKER_02]: It's probably same password somewhere else.

38:35.961 --> 38:36.441
[SPEAKER_02]: Let's try it.

38:36.901 --> 38:39.563
[SPEAKER_02]: But I had two factors and everything turned on on my phone.

38:39.803 --> 38:40.743
[SPEAKER_02]: They didn't get into it.

38:40.884 --> 38:42.404
[SPEAKER_02]: But I changed passwords since then.

38:42.505 --> 38:49.449
[SPEAKER_02]: And like, so now it's like everything, if I was in the movie inception, I wouldn't even want someone to figure out what a password is.

38:49.669 --> 38:50.850
[SPEAKER_02]: I don't know my passwords.

38:51.771 --> 38:57.134
[SPEAKER_02]: Like, I know the access, but I don't know my passwords to direct things in case of that.

38:57.494 --> 38:59.095
[SPEAKER_03]: Yep, because that means that's what they're going to try.

38:59.135 --> 39:04.258
[SPEAKER_03]: Once they get a password in an email address, they're going to eye cloud, Amazon, all the big things they're going to try.

39:04.478 --> 39:07.680
[SPEAKER_02]: Now eventually like three months down the road, my whole account came back.

39:07.700 --> 39:11.603
[SPEAKER_02]: I was like, well, I'm choosing the new one now because there's momentum there.

39:12.383 --> 39:13.404
[SPEAKER_02]: But you could export.

39:13.504 --> 39:13.904
[SPEAKER_02]: It's nice.

39:13.924 --> 39:15.505
[SPEAKER_02]: You can export like everything.

39:15.545 --> 39:17.406
[SPEAKER_02]: All the history of my photos and everything.

39:17.666 --> 39:18.227
[SPEAKER_01]: That's cool.

39:18.707 --> 39:18.887
[SPEAKER_02]: So.

39:19.127 --> 39:22.610
[SPEAKER_01]: Yeah, and those hackers are probably like somewhere just in a basement.

39:22.770 --> 39:22.930
[SPEAKER_03]: Mm-hmm.

39:23.450 --> 39:23.710
[SPEAKER_01]: Yeah.

39:23.770 --> 39:24.711
[SPEAKER_01]: No, they're not.

39:24.811 --> 39:25.452
[SPEAKER_03]: They're built up.

39:25.472 --> 39:25.932
[SPEAKER_03]: They're built up.

39:25.952 --> 39:26.492
[SPEAKER_03]: They're built up.

39:26.532 --> 39:27.193
[SPEAKER_03]: They're built up.

39:27.213 --> 39:28.153
[SPEAKER_03]: They're built up.

39:29.695 --> 39:30.095
[SPEAKER_03]: They're built up.

39:30.115 --> 39:30.555
[SPEAKER_03]: They're built up.

39:30.595 --> 39:31.396
[SPEAKER_03]: They're built up.

39:31.416 --> 39:31.996
[SPEAKER_03]: They're built up.

39:32.016 --> 39:32.637
[SPEAKER_03]: They're built up.

39:32.757 --> 39:33.457
[SPEAKER_03]: They're built up.

39:33.477 --> 39:34.258
[SPEAKER_03]: They're built up.

39:34.278 --> 39:34.798
[SPEAKER_01]: They're built up.

39:34.818 --> 39:35.639
[SPEAKER_01]: They're built up.

39:35.659 --> 39:36.139
[SPEAKER_01]: They're built up.

39:36.159 --> 39:36.940
[SPEAKER_01]: They're built up.

39:37.760 --> 39:38.481
[SPEAKER_01]: They're built up.

39:38.501 --> 39:38.841
[SPEAKER_01]: They're built up.

39:38.861 --> 39:39.221
[SPEAKER_01]: They're built up.

39:39.241 --> 39:39.742
[SPEAKER_01]: They're built up.

39:39.962 --> 39:40.382
[SPEAKER_03]: They're built up.

39:40.402 --> 39:40.882
[SPEAKER_03]: They're built up.

39:50.682 --> 39:54.224
[SPEAKER_01]: Dang, that is interesting man.

39:55.065 --> 39:55.886
[SPEAKER_01]: That's what I tell God.

39:55.926 --> 39:57.527
[SPEAKER_01]: Hey, do you want me to be your bounty hunter?

39:57.567 --> 39:59.288
[SPEAKER_01]: I can find them for you and take care of it.

39:59.989 --> 40:02.090
[SPEAKER_02]: Well, have you seen the like scammer payback people?

40:02.130 --> 40:03.011
[SPEAKER_02]: Yeah.

40:03.051 --> 40:04.412
[SPEAKER_02]: Those are awesome.

40:04.432 --> 40:05.092
[SPEAKER_02]: Those are awesome.

40:05.112 --> 40:06.213
[SPEAKER_03]: Can you do any of that?

40:07.033 --> 40:09.535
[SPEAKER_03]: Ethically, we wouldn't, could we?

40:09.695 --> 40:11.216
[SPEAKER_03]: Yeah, we could, but ethically, we wouldn't.

40:11.236 --> 40:11.857
[SPEAKER_03]: That's kind of cool.

40:11.897 --> 40:13.498
[SPEAKER_01]: OK, let's do this off camera.

40:13.578 --> 40:15.219
[SPEAKER_01]: I just want to watch that.

40:15.519 --> 40:17.241
[SPEAKER_01]: I really want to watch somebody do that.

40:18.852 --> 40:20.512
[SPEAKER_01]: You know, pull the screen to like I see you.

40:20.532 --> 40:21.393
[SPEAKER_01]: I see you.

40:21.833 --> 40:24.293
[SPEAKER_01]: I saw one on YouTube or you like hacked his account.

40:24.313 --> 40:24.974
[SPEAKER_01]: Good money when he said.

40:25.514 --> 40:28.015
[SPEAKER_01]: No, I'm going to they're going to kill me.

40:28.255 --> 40:29.515
[SPEAKER_01]: They're going to like he was a guy from India.

40:29.535 --> 40:31.976
[SPEAKER_01]: I'm like, Oh, this guy was like pleading for his life.

40:31.996 --> 40:33.996
[SPEAKER_03]: Yeah, I mean, there's there's some out there.

40:34.016 --> 40:40.858
[SPEAKER_03]: You can watch where yeah, they reverse engineered all the get into the hackers and then they shut them down as the police are walking in the door.

40:41.836 --> 40:44.258
[SPEAKER_02]: Dude, those are cool.

40:44.298 --> 40:48.521
[SPEAKER_01]: Well, there's a movie called, let's say Jason Stanton, he's like the beekeeper.

40:49.282 --> 40:52.305
[SPEAKER_01]: And like he used to be like the CIA guy, and then he was like called beekeeper.

40:52.465 --> 40:53.025
[SPEAKER_02]: Yeah, yeah.

40:53.045 --> 40:59.410
[SPEAKER_01]: And like, Kills herself because she's a scene and got hacked, and she was in charge of this large non-profit.

41:00.191 --> 41:02.012
[SPEAKER_01]: And he just goes and chases that all.

41:02.113 --> 41:02.693
[SPEAKER_01]: It's amazing.

41:02.753 --> 41:03.854
[SPEAKER_01]: It's satisfying to watch.

41:04.074 --> 41:04.274
[SPEAKER_01]: Yeah.

41:04.815 --> 41:05.595
[SPEAKER_01]: If you like violence.

41:08.017 --> 41:08.738
[SPEAKER_02]: So when it comes to like,

41:11.655 --> 41:13.292
[SPEAKER_02]: So you take like your average.

41:13.807 --> 41:19.908
[SPEAKER_02]: small business and they just get a hold of it and they're they're just like going going hoax, they're trying to learn it.

41:20.249 --> 41:26.050
[SPEAKER_02]: Like what's is there anything there that you would say from a security standpoint?

41:26.430 --> 41:30.911
[SPEAKER_03]: For a security standpoint, first and foremost, do you have an AI usage policy as a business?

41:31.551 --> 41:32.952
[SPEAKER_03]: I mean, that's step number one.

41:33.252 --> 41:37.093
[SPEAKER_03]: You want to make sure as a business owner, you have an AI usage policy.

41:37.533 --> 41:39.773
[SPEAKER_03]: That way, if somebody does do something,

41:44.065 --> 41:59.032
[SPEAKER_03]: And that's like more like client facing or No, that's that's that's internal business facing with your team so that way you okay These are the approved you know AI systems that we can use here's the approved information you could put in things that won't want in that line Second drafts of those things

41:59.292 --> 42:02.956
[SPEAKER_03]: We do, we do, and we support, we do that with all of our partners.

42:03.216 --> 42:07.641
[SPEAKER_03]: So, secondly, you want to make sure that the learning mode is turned off.

42:07.902 --> 42:12.507
[SPEAKER_03]: So, all of them have an ability to turn off the ability of learning.

42:12.647 --> 42:16.191
[SPEAKER_03]: So, that way, the information is not being shared across their entire learning model.

42:16.511 --> 42:17.251
[SPEAKER_03]: helping others.

42:17.531 --> 42:22.572
[SPEAKER_02]: So you want to make sure that's turned off sharing with who with the LLM.

42:22.672 --> 42:34.555
[SPEAKER_03]: So when you enter data into chatGBT or cloud, if you don't have that turned off, it's learning that information which then others could then benefit from.

42:35.135 --> 42:35.555
[SPEAKER_02]: Okay.

42:35.675 --> 42:41.456
[SPEAKER_02]: So there's a checkbox like that on a cloud I remember and I turned it off because I'm like, I

42:42.097 --> 42:43.978
[SPEAKER_02]: I don't know, I didn't know that was like a security thing.

42:43.998 --> 42:52.245
[SPEAKER_02]: I'm just like, I don't want them to like, no, like even though it's for educational purposes and probably they have their own privacy policy and all that too.

42:52.285 --> 43:04.093
[SPEAKER_02]: But you never know what's like in the underwriting and like a cap cut, like if you use video editing and like there's something in there that if you use their platform, at least on the free account, I don't know if the paid one does this.

43:04.454 --> 43:07.056
[SPEAKER_02]: But the free account, they're free to use any of your edits.

43:07.116 --> 43:08.897
[SPEAKER_02]: Even if you don't publish and post it,

43:09.900 --> 43:10.880
[SPEAKER_02]: So that's in there.

43:10.940 --> 43:12.641
[SPEAKER_01]: So I can think the name is maybe one day.

43:12.881 --> 43:30.125
[SPEAKER_02]: Yeah, they could use you as a commercial and not pay you Even though it's like material you shot and you edited They have the right things for a free account When we hit I agree the terms yeah, that small yeah, I mean that's kind of the same with Facebook That's the same with any of them.

43:30.265 --> 43:35.726
[SPEAKER_03]: I mean when you really think about it So they've all got that but you have the ability to get into those models to turn it off

43:36.613 --> 43:40.615
[SPEAKER_03]: OK, so I am overwhelmed with this information.

43:42.556 --> 43:43.837
[SPEAKER_01]: I'm thinking, oh, my password is OK.

43:43.897 --> 43:46.279
[SPEAKER_01]: I'm thinking that whatever you talked about, so.

43:46.639 --> 43:51.802
[SPEAKER_02]: So cut that talk here, like, let's get to like, what are you most excited to build next in your business?

43:52.922 --> 43:53.582
[SPEAKER_03]: Continue growing.

43:53.683 --> 43:56.785
[SPEAKER_03]: I mean, when it really boils down to it, just continue growing, you know, our team.

43:57.705 --> 44:01.508
[SPEAKER_03]: I want to help others be successful in their journey of life.

44:01.528 --> 44:08.312
[SPEAKER_03]: So helping others learn about IT, learn about cybersecurity, learn about AI, bringing them on board to help others out.

44:08.392 --> 44:08.913
[SPEAKER_03]: That, that.

44:09.593 --> 44:13.356
[SPEAKER_03]: I really need him at the point where I want to pass it down, pass it along to others.

44:13.576 --> 44:15.277
[SPEAKER_03]: I had people do that for me in my career.

44:15.537 --> 44:16.297
[SPEAKER_03]: That's where I'm at.

44:16.357 --> 44:17.398
[SPEAKER_03]: I want to help them out too.

44:17.738 --> 44:22.081
[SPEAKER_02]: So do you have like an educational channel for people that want to learn more YouTube or anything?

44:22.301 --> 44:22.721
[SPEAKER_02]: Not yet.

44:22.981 --> 44:23.182
[SPEAKER_03]: Yeah.

44:23.282 --> 44:25.423
[SPEAKER_03]: I mean, it's something we're working on, but not as of yet.

44:25.763 --> 44:51.668
[SPEAKER_01]: Okay, I know a guy and I know you know that and his business coach has been telling him to do that For real And his business coach also said he knows the guy part of the same guy that you know the same the way that you react here I'm not just like saying it to say it, but like you have that personally We live in a world of education education is a fast growing if not one of the fastest growing industries right now And people are buying information because you know the information is so good to learn

44:52.689 --> 44:53.691
[SPEAKER_01]: AI is actually one of them.

44:53.811 --> 44:53.991
[SPEAKER_01]: Yes.

44:54.672 --> 45:00.561
[SPEAKER_01]: As a matter of fact, more people are getting a rich off of teaching about AI, and most of them are having that good, by the way.

45:01.863 --> 45:04.668
[SPEAKER_01]: Then actually people creating an AI platform.

45:05.903 --> 45:12.368
[SPEAKER_01]: more people are becoming a millionaire teaching AI, the basics of it, how to apply it, all that kind of stuff.

45:12.648 --> 45:14.449
[SPEAKER_03]: And that's something we're working on as well.

45:14.469 --> 45:21.314
[SPEAKER_03]: We're putting together a learning model for how to learn AI from the easy set up to advance.

45:21.374 --> 45:27.879
[SPEAKER_03]: So that way you're going, you know, know how to go through the process of any LLM and work with it.

45:28.019 --> 45:28.820
[SPEAKER_01]: Put that on our school.

45:28.840 --> 45:34.324
[SPEAKER_02]: Yeah, I was about to say, like, you could put it in there, but also we could work something out and it could be a course.

45:34.364 --> 45:36.285
[SPEAKER_02]: Yeah, we could launch that in the classroom.

45:36.305 --> 45:42.250
[SPEAKER_01]: Because we're trying to build courses of a bunch of stuff in business coaching, you know, marketing, AI, this is a thing.

45:43.150 --> 45:49.255
[SPEAKER_01]: If you do that on a serious note, if you don't have education channels yet, join our school and you're on there.

45:49.275 --> 45:55.660
[SPEAKER_01]: I know that you, you, you would literally get on there and you talk to people about AI and I think that that's fantastic.

45:55.760 --> 45:55.960
[SPEAKER_01]: Yep.

45:56.507 --> 45:57.769
[SPEAKER_03]: I mean, I, I want to help him learn.

45:57.809 --> 46:00.393
[SPEAKER_01]: I mean, everybody's been a few days since you've responded.

46:00.413 --> 46:04.339
[SPEAKER_03]: Yeah, as you know, I'm still getting back from vacation to get caught up.

46:04.359 --> 46:05.661
[SPEAKER_01]: I shouldn't have been on the mountain.

46:06.041 --> 46:07.543
[SPEAKER_01]: I wasn't gone three weeks.

46:08.765 --> 46:09.206
[SPEAKER_01]: Hey, watch it.

46:11.929 --> 46:14.411
[SPEAKER_03]: But no, you know, I really want to help people learn.

46:14.451 --> 46:18.715
[SPEAKER_03]: If you look at all of our LinkedIn posts, I mean, mine and the company, it's all about education.

46:19.395 --> 46:20.136
[SPEAKER_03]: It really is.

46:20.196 --> 46:21.737
[SPEAKER_03]: It's like get more educated.

46:22.178 --> 46:23.038
[SPEAKER_03]: How do you learn things?

46:23.078 --> 46:24.660
[SPEAKER_03]: How do you answer simple questions?

46:24.800 --> 46:25.761
[SPEAKER_03]: Everybody's curious about life.

46:26.021 --> 46:26.241
[SPEAKER_02]: Hmm.

46:26.801 --> 46:28.443
[SPEAKER_03]: So it's education first.

46:28.543 --> 46:29.303
[SPEAKER_03]: I want to help them learn.

46:29.444 --> 46:29.584
[SPEAKER_03]: Yeah.

46:30.144 --> 46:47.388
[SPEAKER_02]: And you can't get stupid because of AI, like don't let that happen, but what I'm saying is don't let that happen because like AI can do everything for us now that like we can lose a little bit of that brain power and brain waves to think something through.

46:47.728 --> 46:54.911
[SPEAKER_02]: versus just asking him boom, there's an answer, because now, if we rely on AI, then it's like, what about running AI?

46:55.191 --> 46:57.192
[SPEAKER_02]: Well, you could have AI running AI.

46:57.472 --> 46:58.312
[SPEAKER_02]: Well, yeah, cool.

46:58.372 --> 47:00.613
[SPEAKER_02]: But what about that person, then?

47:00.653 --> 47:02.193
[SPEAKER_02]: Who runs the AI that runs the AI?

47:02.213 --> 47:06.035
[SPEAKER_02]: And somewhere there's gotta be some sort of human training behind it.

47:06.535 --> 47:07.737
[SPEAKER_02]: there has to be a check-in balance.

47:07.797 --> 47:08.037
[SPEAKER_03]: Yeah.

47:08.097 --> 47:11.201
[SPEAKER_03]: They're absolutely in the human element is the check-in balance.

47:11.662 --> 47:12.423
[SPEAKER_03]: Yeah.

47:12.463 --> 47:12.703
[SPEAKER_03]: Yes.

47:12.884 --> 47:16.088
[SPEAKER_03]: AI create something that you need to verify.

47:16.368 --> 47:18.191
[SPEAKER_01]: Well, I'm learning that the hard way.

47:18.451 --> 47:21.275
[SPEAKER_01]: I'm creating a dash of CFO dashboard.

47:22.016 --> 47:37.717
[SPEAKER_01]: You know, and I'm realizing just because you upload something in the cloud and has a skill, it's double entering certain things and I got to go back and quality control and checking balance to your point there needs to be a human checking balance on there because it's not ever going to be perfect correct.

47:38.037 --> 47:50.940
[SPEAKER_01]: Like when it came to coaching, we've had a conversation with many of our mentors that said, hey, a form of AI will actually replace some type of coaching that we do because information is so available.

47:51.480 --> 47:59.622
[SPEAKER_01]: But we'll never be replaced as a human mentorship, the human checking balance, the human, I'm going to call you out on what you're saying because it's just not true.

47:59.722 --> 48:01.902
[SPEAKER_01]: The human strategy is designed to please you.

48:02.242 --> 48:04.763
[SPEAKER_01]: It's designed to tell you that all your ideas are great right now.

48:05.383 --> 48:08.624
[SPEAKER_03]: unless you just you tell it in your instructions to challenge you.

48:09.204 --> 48:19.987
[SPEAKER_03]: So, yes, it's there to please you, but you always want to make sure that it's designed to challenge you, question everything you put in, always prompt for additional questions, stuff like that.

48:20.887 --> 48:22.068
[SPEAKER_03]: And you can very much tell it.

48:22.448 --> 48:23.668
[SPEAKER_03]: I don't want you to make me happy.

48:23.948 --> 48:26.209
[SPEAKER_03]: I want you to challenge me and make me think and it will.

48:26.989 --> 48:37.455
[SPEAKER_02]: Yeah, and then I don't think I'll like the attitude, but but I know you're saying because in person like that in person or whatever it's a zoom or whatever, like it's not just text.

48:37.475 --> 48:38.796
[SPEAKER_02]: It's not black and white.

48:38.936 --> 48:40.277
[SPEAKER_02]: It's not one's in zeros.

48:40.857 --> 48:41.958
[SPEAKER_02]: It's like there's EQ.

48:41.978 --> 48:43.139
[SPEAKER_02]: There's an emotion to it.

48:43.239 --> 48:45.060
[SPEAKER_01]: And let's say you're running a business.

48:45.120 --> 48:47.001
[SPEAKER_01]: You know this super emotional.

48:47.381 --> 48:47.621
[SPEAKER_02]: Correct.

48:47.721 --> 48:48.702
[SPEAKER_02]: It also can't pray.

48:48.822 --> 48:50.903
[SPEAKER_02]: You know, like if you bring spiritual element to it.

48:50.923 --> 48:51.824
[SPEAKER_01]: Like, yeah.

48:51.984 --> 48:52.164
[SPEAKER_01]: Yeah.

48:53.053 --> 49:04.262
[SPEAKER_01]: If you bring any element to it that requires the human emotion to be turned on with any advice or consulting, it could do certain things to a certain point, but it doesn't have that element.

49:04.502 --> 49:15.572
[SPEAKER_01]: I remember walking a lot of my clients do firing somebody, or getting rid of a board member, or like those are emotional things, like there's a logical point to it.

49:16.335 --> 49:24.477
[SPEAKER_01]: but it's an emotional roller coaster before somebody makes that decision because nobody likes to fire people and if you like to fire people, you know, probably.

49:25.057 --> 49:26.597
[SPEAKER_01]: That's what I mean.

49:26.717 --> 49:30.498
[SPEAKER_02]: So there's a thing that's only logic, which is head, not hard.

49:30.578 --> 49:31.239
[SPEAKER_01]: And we need that.

49:31.499 --> 49:31.699
[SPEAKER_02]: Correct.

49:31.979 --> 49:35.780
[SPEAKER_01]: I actually use AI now to better my coaching.

49:36.560 --> 49:38.180
[SPEAKER_02]: Yeah, and that's how it should be, I think.

49:38.240 --> 49:38.740
[SPEAKER_02]: Yeah, yeah.

49:39.200 --> 49:43.621
[SPEAKER_02]: So because I had this exact experience like I'm in the car, I'm talking to Chetch.

49:46.325 --> 49:52.762
[SPEAKER_02]: Hey, I'm wanting to price everything like fairly and have like 50% profit margins within.

49:53.851 --> 50:18.998
[SPEAKER_02]: like my pricing for per episode of podcast production and everything and I'm like listen every single thing and I'm like I want to include margin to pay sales people and all this and that and that dude it like inflated that number crazy high that I didn't even think I could really do it which one day I probably will but yeah I'm a little discouraged and excited at the same time.

50:19.338 --> 50:31.868
[SPEAKER_02]: So, but then like, uh, yeah, I talked to Joe for 15 minutes and immediately, while with some other coaching behind us, you knew me do 15 minutes like came to a realization that like, oh, I'm not even actually calculating this right.

50:31.888 --> 50:35.771
[SPEAKER_02]: They I was just importing the math because I said something.

50:35.811 --> 50:35.951
[SPEAKER_02]: Yeah.

50:36.172 --> 50:40.215
[SPEAKER_02]: So it's obeying me, but it doesn't know to challenge me in that spot.

50:41.064 --> 50:43.486
[SPEAKER_02]: Like, at least done this example it didn't.

50:43.746 --> 50:47.629
[SPEAKER_03]: Anytime you're really working with AI, you should always tell it to challenge you.

50:47.849 --> 50:50.351
[SPEAKER_03]: Always tell it to question you on anything you're doing.

50:50.931 --> 50:52.692
[SPEAKER_03]: That way, it's going to interact.

50:52.772 --> 50:55.014
[SPEAKER_03]: You're going to, you know, it's going to ask you a question.

50:55.034 --> 50:56.255
[SPEAKER_03]: You're like, oh, I didn't think about that.

50:56.375 --> 50:56.875
[SPEAKER_03]: Okay, here.

50:56.895 --> 50:57.576
[SPEAKER_03]: Yeah, let's try this.

50:57.656 --> 50:59.237
[SPEAKER_03]: And, you know, what other questions do you have?

50:59.257 --> 51:00.218
[SPEAKER_03]: What other challenges do you have?

51:00.558 --> 51:00.798
[SPEAKER_02]: Yeah.

51:00.918 --> 51:01.098
[SPEAKER_03]: Yep.

51:01.318 --> 51:01.759
[SPEAKER_01]: I love that.

51:01.819 --> 51:02.940
[SPEAKER_02]: That's good stuff.

51:03.260 --> 51:03.760
[SPEAKER_02]: Good stuff.

51:04.541 --> 51:07.803
[SPEAKER_01]: We might have people interested in having maybe for the conversation with you.

51:07.823 --> 51:08.363
[SPEAKER_01]: How can people,

51:09.535 --> 51:10.256
[SPEAKER_01]: reach out to you.

51:10.456 --> 51:14.518
[SPEAKER_01]: How can they start following you and pretty sure that you're going to start doing some informational things.

51:15.459 --> 51:20.863
[SPEAKER_03]: How can they follow you so easy is way to follow me is look up on LinkedIn, Jason Mans, M.A.

51:20.923 --> 51:21.703
[SPEAKER_03]: and C.E.

51:22.023 --> 51:25.686
[SPEAKER_03]: and such on LinkedIn or go to a mega text and out a mega.

51:26.066 --> 51:35.814
[SPEAKER_03]: TECKS dot com and that yeah, our website is dot com and you know you can go there and schedule a appointment and we just have a conversation.

51:36.074 --> 51:43.040
[SPEAKER_03]: Yeah, our goal and the very first you know sitting down and meet with you is Tell me about your business where you know where it should be.

51:43.060 --> 51:43.420
[SPEAKER_02]: That's good

51:43.740 --> 51:46.002
[SPEAKER_03]: Where are you, you feel like you're hurting?

51:46.082 --> 51:49.605
[SPEAKER_03]: Where are you, you know, are you things, you know, where would you like things to go?

51:50.086 --> 51:57.993
[SPEAKER_03]: It's more of just getting to know each other and make sure we're a good fit, you know, because it could be that we're not a good fit, good fit for you.

51:58.493 --> 52:05.139
[SPEAKER_03]: And if we're not a good fit for you, I'm going to tell you and not waste your time, you know, I'm not going to waste, you have you waste your money, either.

52:05.679 --> 52:09.061
[SPEAKER_03]: and stuff because I want you to be successful in the group.

52:09.201 --> 52:27.310
[SPEAKER_03]: If we're good fit, okay, we'll take the next step on whichever approach we take, you know, whether it's going to be the cybersecurity route or is it going to be the AI route or is it a combination of both and you just sign a client, if you don't want me same, or you're just kind of training it and it could training them and they can leave to something from there too, right?

52:27.370 --> 52:32.553
[SPEAKER_03]: Yeah, we're working with our clients on AI strategy and stuff and helping them through that process.

52:33.053 --> 52:39.716
[SPEAKER_03]: And in stuff, and links at our goal is to help educate and keep business secure and help them make money.

52:39.896 --> 52:41.057
[SPEAKER_03]: I mean, that's really what it is.

52:41.337 --> 52:45.279
[SPEAKER_01]: He will also be at our quarterly growth club on September 11th in Kansas City.

52:45.359 --> 52:45.699
[SPEAKER_01]: Yes, sir.

52:45.719 --> 52:46.720
[SPEAKER_01]: If you want to see him in person.

52:47.593 --> 52:50.135
[SPEAKER_01]: and learn how to kick really high like in Taekwant, and I'm just joking.

52:50.255 --> 52:52.778
[SPEAKER_01]: And that's my daughter and that's my daughter and that's my daughter.

52:52.798 --> 52:53.678
[SPEAKER_01]: I'm too old for that.

52:54.860 --> 53:02.026
[SPEAKER_01]: I'm just trying to see like, if you're interested because you can, you can utilize in the leverage technology and AI and be safe about it.

53:02.206 --> 53:04.348
[SPEAKER_01]: And use that in your business to make more money.

53:04.628 --> 53:04.869
[SPEAKER_01]: Correct.

53:05.089 --> 53:10.253
[SPEAKER_01]: You know, and so I know I coach businesses, but you actually have a tool or you know about tools I can actually help.

53:10.313 --> 53:11.955
[SPEAKER_01]: So that's a really good win when they're.

53:12.115 --> 53:13.296
[SPEAKER_03]: Well, they may not even be a tool.

53:13.536 --> 53:14.897
[SPEAKER_03]: It's more of strategy.

53:15.257 --> 53:16.938
[SPEAKER_03]: How do we help strategize?

53:17.038 --> 53:18.059
[SPEAKER_03]: Strategy is my tool.

53:18.519 --> 53:19.119
[SPEAKER_03]: Well, I don't know.

53:19.139 --> 53:20.580
[SPEAKER_03]: I just made that up.

53:20.660 --> 53:21.080
[SPEAKER_02]: Whatever.

53:21.160 --> 53:23.041
[SPEAKER_02]: Everything's a tool if you call it a tool.

53:23.061 --> 53:25.643
[SPEAKER_03]: As long as you're not calling himself a tool.

53:25.743 --> 53:26.924
[SPEAKER_03]: Yeah, just don't be a tool.

53:27.404 --> 53:29.805
[SPEAKER_01]: To my actual, you know why wife may be, I'm okay.

53:30.026 --> 53:31.566
[SPEAKER_02]: I'm actually, you know what, make me a tool.

53:31.807 --> 53:32.147
[SPEAKER_01]: You know what?

53:32.167 --> 53:35.669
[SPEAKER_01]: You say like, you don't, what did you say last time you're like, I don't have to be sharp to be a tool.

53:35.689 --> 53:37.170
[SPEAKER_01]: I was like, well, that makes you a flathead.

53:38.123 --> 53:39.284
[SPEAKER_02]: I don't remember that.

53:39.485 --> 53:42.068
[SPEAKER_02]: Was that you or is that something else?

53:42.088 --> 53:43.470
[SPEAKER_01]: I guess it's better than being dull.

53:43.490 --> 53:46.735
[SPEAKER_01]: Because when you heard back, I'm like, that was a horrible joke.

53:46.755 --> 53:47.657
[SPEAKER_01]: That was still.

53:47.817 --> 53:49.980
[SPEAKER_02]: I remember on text, I was like, bring your game facing.

53:50.000 --> 53:51.322
[SPEAKER_02]: You said my face is my game.

53:53.704 --> 53:54.365
[SPEAKER_01]: That's right, baby.

53:54.425 --> 53:55.365
[SPEAKER_01]: That's right.

53:55.385 --> 54:10.171
[SPEAKER_03]: It may really help company strategize, because IT support every company needs it, but we really help them strategize on what do they really need, what are their risks, what are their objectives, and then we put the pieces together to help them achieve that.

54:10.311 --> 54:13.092
[SPEAKER_02]: What do they walk away with when you help them strategize?

54:13.332 --> 54:15.013
[SPEAKER_03]: Is it like a piece of paper or is it?

54:15.562 --> 54:16.843
[SPEAKER_03]: they'll have a game plan.

54:17.143 --> 54:21.628
[SPEAKER_03]: Okay, whether it's the AI route or the cyber route, they'll have a game plan of what they need to do.

54:21.808 --> 54:22.709
[SPEAKER_03]: Here are your risks.

54:23.129 --> 54:27.293
[SPEAKER_03]: Here's where you need to improve your security.

54:27.393 --> 54:30.396
[SPEAKER_03]: So that way you don't run the risk of being hacked.

54:30.476 --> 54:32.397
[SPEAKER_03]: Like I said, it's not a matter of if it's win.

54:33.378 --> 54:38.380
[SPEAKER_03]: on the AI side, you're going to get a game plan of, okay, where is your business possibly leaking money?

54:38.761 --> 54:43.303
[SPEAKER_03]: What could we simplify and make, you know, work with AI to improve processes.

54:43.543 --> 54:45.484
[SPEAKER_03]: So you're either way, you're going to get a plan.

54:45.884 --> 54:49.406
[SPEAKER_01]: I'm going to throw you into a couple of coaching sessions and have them pay you for that.

54:50.046 --> 54:50.806
[SPEAKER_01]: What do you do that to?

54:50.846 --> 54:51.366
[SPEAKER_01]: What do you think?

54:51.647 --> 54:51.987
[SPEAKER_03]: I'm game.

54:52.227 --> 54:52.787
[SPEAKER_03]: All right, cool.

54:52.907 --> 54:53.908
[SPEAKER_01]: The next seminar is sponsored.

54:54.668 --> 54:55.208
[SPEAKER_01]: We can do that.

54:55.348 --> 54:55.808
[SPEAKER_01]: All right, cool.

54:56.809 --> 54:58.049
[SPEAKER_01]: It's about it's going to be the same thing.

54:58.529 --> 55:01.611
[SPEAKER_01]: Last time was five ways and how you can use some tools to implement in there.

55:01.971 --> 55:05.972
[SPEAKER_01]: Next step is going to be the six episodes of business and where AI can fit as a tool.

55:06.212 --> 55:07.193
[SPEAKER_01]: I'm not going to teach AI.

55:07.353 --> 55:09.714
[SPEAKER_01]: I'm just going to say, hey, you need to be thinking about these things in here.

55:10.134 --> 55:18.557
[SPEAKER_02]: Which I like that approach because like I feel like it should always fit into basic fundamentals of business but I do know that AI is necessary.

55:18.917 --> 55:21.398
[SPEAKER_01]: But now it's like touching to every single step of business.

55:22.038 --> 55:23.539
[SPEAKER_02]: It's like it's just like the internet now.

55:25.121 --> 55:34.885
[SPEAKER_02]: The internet is so broad of a thing and like AI, like everyone's trying to sell some sort of AI thing online and stuff.

55:35.506 --> 55:37.526
[SPEAKER_03]: I mean, the internet too degree is turned into noise.

55:38.107 --> 55:38.347
[SPEAKER_03]: Yeah.

55:38.447 --> 55:43.009
[SPEAKER_03]: It really has because there's so much out there and you don't know what's real and what's memory.

55:43.469 --> 55:46.030
[SPEAKER_03]: For those that are old, we'll understand that comment.

55:46.610 --> 55:48.031
[SPEAKER_03]: I'm going to say that I don't remember.

55:48.411 --> 55:50.432
[SPEAKER_02]: I just know it's a computer version of memory.

55:52.293 --> 55:53.233
[SPEAKER_02]: It's a little bit of tape.

55:53.973 --> 55:55.554
[SPEAKER_02]: Okay.

55:55.754 --> 55:56.534
[SPEAKER_02]: I know cassette.

55:56.934 --> 55:57.614
[SPEAKER_03]: Yep, there you go.

55:57.695 --> 55:57.955
[SPEAKER_03]: Okay.

55:57.975 --> 55:59.875
[SPEAKER_03]: But there's so much out there.

55:59.915 --> 56:01.696
[SPEAKER_03]: You don't know what's real and what's not.

56:01.716 --> 56:04.017
[SPEAKER_03]: And you don't know what to believe in that type of thing.

56:04.097 --> 56:06.938
[SPEAKER_03]: So you have spent so much time really focusing on.

56:07.018 --> 56:07.398
[SPEAKER_03]: Okay.

56:07.498 --> 56:08.498
[SPEAKER_03]: Is this right?

56:08.578 --> 56:09.319
[SPEAKER_03]: Is this wrong?

56:10.219 --> 56:14.762
[SPEAKER_03]: go to the people you trust, go to the people that are there to help educate you.

56:15.182 --> 56:18.684
[SPEAKER_03]: If somebody's trying to sell you something, probably right off the bat, they should be red flag.

56:18.884 --> 56:20.926
[SPEAKER_03]: They're there to educate you and help you.

56:21.586 --> 56:22.887
[SPEAKER_03]: That's a true partner.

56:23.507 --> 56:25.148
[SPEAKER_03]: So maybe it's just trying to sell you something.

56:25.408 --> 56:26.689
[SPEAKER_03]: That's a number that's trying to meet.

56:26.849 --> 56:29.891
[SPEAKER_02]: Usually they kind of lie because they're like, it's going to save you all the time this thing.

56:30.031 --> 56:34.454
[SPEAKER_02]: At it's all of your videos for you and then every time I go and try it, it's like,

56:35.118 --> 56:39.641
[SPEAKER_02]: Yeah, what, like this has no, like now you're just, it's just a glorified editor.

56:39.682 --> 56:43.925
[SPEAKER_02]: It like cut like a process time in half, maybe.

56:44.365 --> 57:03.180
[SPEAKER_02]: But then it's like if you don't understand the basics of editing or maybe you're willing to learn, but then you find yourself as the business owner now wearing an editor hat, specifically I'm talking about like, Opus Clip, like Opus Pro, like a lot of people know about that and you can drag along YouTube video into it and it can cut up a bunch of clips.

57:03.880 --> 57:05.221
[SPEAKER_02]: there's so many other steps.

57:05.461 --> 57:07.763
[SPEAKER_02]: It's actually not that easy, but that's what they mark.

57:07.783 --> 57:07.983
[SPEAKER_02]: Yeah.

57:08.484 --> 57:09.004
[SPEAKER_02]: I like it.

57:09.064 --> 57:16.070
[SPEAKER_02]: I like the program, but you still need a basic fundamental of scale your business by you not being the one doing it.

57:16.090 --> 57:16.410
[SPEAKER_03]: Yeah.

57:16.450 --> 57:16.590
[SPEAKER_03]: Yeah.

57:16.610 --> 57:19.853
[SPEAKER_03]: I mean, because if you think that you're driving a car, where's the strategy?

57:20.334 --> 57:25.217
[SPEAKER_03]: When you're actually learning how to drive the car, and as you continue to get experience down the road, the tools the car.

57:25.938 --> 57:31.302
[SPEAKER_03]: So you can go by any type of car, but you still have to have the strategy to be able to do it.

57:31.462 --> 57:32.343
[SPEAKER_03]: So I'm going to drive it.

57:32.583 --> 57:39.509
[SPEAKER_03]: Any MSP out there that is helping you learn strategy and plan and grow.

57:39.769 --> 57:40.570
[SPEAKER_03]: That's a true partner.

57:41.130 --> 57:46.014
[SPEAKER_03]: If it's just somebody that's trying to sell you a widget, they're there for their numbers, not yours.

57:46.534 --> 57:49.677
[SPEAKER_02]: In Jeff Gordon or Vin Diesel driving a car is going to be different than me.

57:49.817 --> 57:51.058
[SPEAKER_02]: It could be the exact same car.

57:52.771 --> 57:53.472
[SPEAKER_02]: It's going to be different.

57:53.752 --> 57:53.953
[SPEAKER_01]: Yeah.

57:54.153 --> 57:56.256
[SPEAKER_02]: My challenge to you is to start your YouTube channel.

57:56.837 --> 57:57.638
[SPEAKER_02]: It certainly is out there.

57:57.738 --> 57:58.159
[SPEAKER_02]: Yeah.

57:58.199 --> 58:00.262
[SPEAKER_01]: Your education is a valuable, brother.

58:00.883 --> 58:01.824
[SPEAKER_01]: Appreciate that.

58:01.844 --> 58:02.245
[SPEAKER_01]: All right, guys.

58:02.966 --> 58:03.447
[SPEAKER_01]: All right, guys.

58:03.467 --> 58:07.472
[SPEAKER_01]: Well, thank you so much for tuning into this episode of The Entrepreneur Experience.

58:07.512 --> 58:08.894
[SPEAKER_01]: With Jason Mass.

58:09.415 --> 58:11.339
[SPEAKER_01]: From Omega Tech.

58:11.419 --> 58:14.544
[SPEAKER_01]: From Omega Tech, that spelled TECKS.

58:14.925 --> 58:16.127
[SPEAKER_01]: I hope that people will reach out to you.

58:16.288 --> 58:19.553
[SPEAKER_01]: But in the meantime, good or a school community, he's on there.

58:19.814 --> 58:20.796
[SPEAKER_01]: He talks on there.

58:21.136 --> 58:25.484
[SPEAKER_01]: And if you want to ask any questions about AI or cybersecurity, I'm pretty sure you'll jump right on in.

58:25.765 --> 58:26.246
[SPEAKER_01]: Absolutely.

58:26.326 --> 58:28.249
[SPEAKER_01]: Because you check it all the time, right, Jason?

58:28.429 --> 58:28.750
[SPEAKER_01]: Daily.

58:28.990 --> 58:29.471
[SPEAKER_01]: All right, cool.

58:29.672 --> 58:29.952
[SPEAKER_00]: Awesome.

58:30.974 --> 58:31.976
[SPEAKER_01]: We hope you have a wonderful day.

58:32.016 --> 58:33.438
[SPEAKER_01]: We hope that you got value out of this episode.

58:33.458 --> 58:35.142
[SPEAKER_01]: Thank you very much, and stay strong.

58:35.282 --> 58:35.923
[SPEAKER_01]: And keep on.

58:35.963 --> 58:36.885
[SPEAKER_03]: Keep on going, everybody.